Sr. PPC Executive

Key Responsibilities:

• Understand clients’ business, industry, and objectives and strategically run ROI-driven campaigns.
• Manage all aspects of Google Ad campaigns, Analyze and optimize ad campaigns to increase return on investment (ROI).
• Keyword research writes ad copy and sets bids and budgets.
• Selects the right targeting options, and monitors the performance and quality score of the ads.
• Performs regular testing, analysis, and optimization of the ads, based on the data and feedback from the Client.
• Analytics and Reporting: Track, analyze, and report on campaign performance regularly, providing insights and recommendations for continuous improvement.
• Provides recommendations and suggestions for improving the SEM strategy and tactics, based on the data and the best practices.
• Experience with running A/B split tests.
• Optimize landing pages for paid search engine marketing campaigns
• Communicate with clients regularly, gathering client feedback and ensuring that clients receive the highest standard of service possible from their company.

Requirements:

• A degree or equivalent marketing qualification
• Strong experience in drive ROI-Driven campaigns
• In-depth knowledge of Google Ads and Google Analytics, Develop Detail PPC strategies to increase online visibility.
• Excellent written and verbal communication skills.
• Ability to work collaboratively in a fast-paced team environment.
• Extensive B2B SEM experience

Job Type: Full-time

Pay: ₹300,000.00 - ₹450,000.00 per year

Work Location: In person