BharatCares (SMEC Trust), the social impact arm of the CSRBOX Group stands tall amongst the Top 50 Social Impact Organizations in India. Specifically established and curated for program delivery, BharatCares commitment revolves around the principles of innovation, technology, and scalability, aiming to address societal challenges comprehensively.
Functioning as a social solution bridge, BharatCares facilitates collaboration among communities, innovators, funders and government to implement the best impact solution for the last mile. Our flagship initiatives focus on improving education, employability, rural and healthcare infrastructure, entrepreneurship, environmental sustainability and road safety.
Curious about what Life @ CSRBOX /BharatCares looks likeExplore:
https: / / csrbox.org / Life-at-CSRBOX About the Position
The Sr. Associate SHG & FPO Market will lead the development, coordination, and management of programs that support Self-Help Groups and Farmer Producer Organizations in accessing local and digital markets. This role involves strengthening value chains, building capacity, enhancing product visibility, and fostering sustainable business models for SHGs and FPOs.
The ideal candidate will have experience in rural livelihood promotion, market linkages, enterprise development, and value chain management.
Responsibilities
1. Program Implementation & Market Linkages - Facilitate business planning, product development, and marketing support for SHGs and FPOs.
- Identify and establish forward and backward linkages for rural products and agri-based enterprises.
- Develop and manage partnerships with buyers, e-commerce platforms, wholesalers, and retailers.
- Support SHGs and FPOs in achieving sustainable production and sales targets.
2. Capacity Building & Training - Conduct training programs for SHG and FPO members on enterprise management, financial literacy, digital marketing, and quality control.
- Build the capacity of local producer groups on market research, branding, and pricing strategies.
- Organize exposure visits, workshops, and product showcases.
3. Monitoring, Reporting & Documentation - Maintain data on SHG and FPO activities, production volumes, and revenue growth.
- Prepare periodic progress reports, case studies, and success stories.
- Track and document the impact of market interventions on rural livelihoods
4. Partnership & Ecosystem Development - Collaborate with government departments, NABARD, SRLMs, and private partners for project implementation.
- Build relationships with local institutions, cooperatives, and NGOs to expand outreach.
- Support proposal development and CSR project alignment in livelihood and market linkage themes.
5. Product Development & Branding - Assist in developing value-added rural products (food, handicrafts, textiles, etc.).
- Work with design and marketing teams to create brand identities and packaging for SHG/FPO products.
- Coordinate product integration into BharatCares e-commerce and physical marketplace platforms.
Mandatory Qualification and Experience:
- Bachelor s or Master s degree in Rural Management, Agriculture, Social Work, or related fields.
- 4 7 years of experience in livelihood development, SHG/FPO management, or rural enterprise promotion.
- Strong understanding of rural market ecosystems and agri-business value chains.
- Experience in coordinating with SRLMs, NABARD, or CSR-funded livelihood projects.
- Excellent communication, documentation, and stakeholder management skills.
- Proficiency in MS Office, Google Workspace, and report preparation.
Desired Skills: - Strong understanding of SHG/FPO operational models and marketing strategies.
- Experience in digital market integration (E-commerce platforms).
- Ability to build trust and rapport with rural communities and government stakeholders.
- Analytical mindset with data-driven decision-making capabilities.
Desirable
