Sports Content Creator

Job Title: Content Creator

Department:

Location:

Employment Type:

Position Overview

Content Creator

Key Responsibilities

Content Strategy & Creation

• Develop and execute content plans aligned with the organization’s sports events, academies, and CSR initiatives.
• Create high-quality

  digital, social media, and print content

  – including articles, videos, infographics, and social media posts.
• Generate

  engaging storytelling content

  around athletes, coaches, training journeys, community programs, and event highlights.
• Draft

  press releases, blogs, and newsletters

  showcasing milestones, achievements, and impact stories.
• Collaborate with internal teams to maintain a consistent tone and voice across all platforms.

Digital & Social Media

• Manage and grow the organization’s

  social media presence

  across platforms (Instagram, YouTube, LinkedIn, Facebook, X, etc.).
• Plan and execute

  content calendars

  for sports events, tournaments, and campaigns.
• Work with designers and video editors to produce reels, highlight videos, and creative graphics.
• Track engagement metrics and optimize content for reach and performance.

Event Coverage

• Provide

  on-ground content coverage

  during national and international sports events and academy tournaments.
• Capture and curate

  athlete interviews, behind-the-scenes stories, and post-event recaps

  .
• Coordinate with photographers, videographers, and media teams for timely publication.

CSR & Impact Communication

• Develop compelling narratives around

  CSR sports projects

  , showcasing community impact and success stories.
• Support donor/partner communication by creating project updates, case studies, and impact reports.
• Assist in developing presentations, brochures, and documentation for CSR reporting and brand partnerships.

Qualifications & Skills

Education:

• Bachelor’s/Master’s degree in

  Mass Communication, Journalism, Marketing, Sports Management

  , or related field.

Experience:

• 2–5 years of experience in

  sports content creation, digital marketing, or media production

  .
• Prior experience in

  sports organizations, federations, media houses, or CSR storytelling

  is preferred.

Technical Skills:

• Strong writing and editing skills with an eye for detail and storytelling.
• Proficiency in using social media tools (Meta Business Suite, Hootsuite, etc.).
• Basic knowledge of

  Canva / Adobe Creative Suite

  (Photoshop, Premiere Pro, Illustrator) preferred.
• Familiarity with

  video scripting, voiceovers, and podcast content

  is a plus.

Soft Skills:

• Passion for sports and understanding of various sporting disciplines.
• Strong interpersonal and communication skills.
• Ability to work in a fast-paced, event-driven environment.
• Creativity, initiative, and a collaborative mindset.