Specialist - Amazon Performance Marketing

0 - 2 years

0 Lacs

Posted:3 days ago| Platform: Indeed logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Information

    Date Opened

    07/17/2025

    Job Type

    Full time

    Industry

    Cosmetics

    Work Experience

    1-3 years

    City

    Thane

    State/Province

    Maharashtra

    Country

    India

    Zip/Postal Code

    400601

About Us

Plum is one of India’s science-first, vegan, premium beauty brand with a strong portfolio of skincare and haircare products. By smartly combining research-backed actives with the chemistry of botanical ingredients, Plum creates formulas that truly resonate. At the heart of everything, Plum has a simple message: 'We have chemistry - with each other, with our product & especially with our customer.’

The brand is driven by a strong leadership and investor team, focused on building value for people, the planet, and profit-sharing participants.

Job Description

Purpose:
The role will deep dive in driving Amazon's advertising ecosystem, including Sponsored Products, Sponsored categories and Sponsored Display, to drive traffic, sales, and ROI.

Key Responsibilities;
  • Plan, execute, and optimize Amazon PPC campaigns across Sponsored SKUs and Sponsored Display
  • Conduct keyword research, bid management, and audience targeting to improve ad performance
  • Monitor daily campaign performance metrics (ACoS, CTR, CPC, ROAS) and implement data-driven optimizations.
  • Set up and manage promotions, deals, and A/B testing for ad creatives and landing pages
  • Analyze and interpret performance data to identify trends, insights, and opportunities.
  • Use data insights to improve customer acquisition, retention, and overall profitability
  • Work closely with the sales, supply chain, and creative teams to align advertising strategies with business objectives
Qualifications, Experience & Skills
  • Bachelor’s degree in Marketing, Business, or a related field
  • 1-2 years of hands-on experience managing Amazon PPC campaigns.
  • Proven track record of improving ACoS and driving revenue growth
  • Experience using Amazon Advertising Console and related analytics tools.
  • Understanding of e-commerce platforms and digital marketing
  • Strong analytical skills and proficiency in Excel for data analysis
  • Detail-oriented with the ability to manage multiple campaigns simultaneously.
  • Excellent communication and problem-solving skills
  • Knowledge of SEO and keyword optimization for Amazon listings

Location : Thane, Mumbai (WFO)

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