Social Media

About the Role We are looking for a passionate and innovative Social Media Manager who understands the mobile gaming market inside-out. You will be responsible for driving engagement, building our brand presence, and growing player communities across multiple social platforms. The ideal candidate combines creativity with data-driven thinking and has hands-on experience in executing successful social media and content marketing campaigns. Key Responsibilities  Develop and execute creative social media strategies tailored for the gaming audience.  Create and grow an audience for an upcoming gaming application.  Plan, ideate, and publish daily content (posts, reels, stories, and memes) across platforms such as Instagram, YouTube, X, and Discord.  Collaborate with the creative team to produce engaging short-form videos, visuals, and copy that align with brand tone and campaign goals.  Analyze content performance, track KPIs, and optimize campaigns for reach, engagement, and player acquisition.  Identify and capitalize on gaming trends, influencer collaborations, and viral opportunities.  Manage community engagement: respond to comments, foster discussions, and gather player insights.  Work closely with marketing and product teams to align social initiatives with game launches and updates. Requirements  2–3 years of proven experience in social media or content marketing within the mobile gaming or entertainment industry.  Strong creative thinking and storytelling ability.  Proficiency in content scheduling tools (e.g., Buffer, Hootsuite, Sprout Social).  Understanding of gaming culture, social trends, and community engagement best practices.  Basic knowledge of performance metrics, analytics dashboards, and paid social promotions.  Excellent communication and writing skills in English. Preferred Skills  Experience in influencer marketing or partnership campaigns.  Are experienced with tools like sprout social for social media posting and scheduling.  Familiarity with esports, fantasy, or casino-style gaming audiences and content trends. What We Offer  Opportunity to work on trending mobile gaming projects.  Creative freedom to experiment and innovate.  Collaborative, data-driven, and fast-paced work environment.