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Social Media Marketing Specialist

3 years

0 Lacs

Posted:9 hours ago| Platform: Linkedin logo

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Work Mode

Remote

Job Type

Full Time

Job Description

About the Company

At INSIDEA, we are a fully remote organization, hiring top talents from across the globe to deliver exceptional digital marketing and HubSpot solutions. Our diverse services are designed to enhance your brand’s online presence and drive real, measurable growth. From marketing optimization and content creation to full-scale HubSpot integration, we provide a holistic approach to transform your digital experience and maximize performance.


To learn more about the company please visit www.insidea.com


We are looking for a talented Social Media Specialist to run our client’s social media pages and oversee online presence by

  • Creating engaging content

  • Creating strategies

  • Monitoring usage statistics

  • Managing social campaigns

  • Staying up-to-date with digital technologies and social media trends

  • Possessing outstanding communication abilities.

  • Briefly, managing the Client’s social media presence to grow the online traffic and consumer interaction to boost our marketing and sales efforts.


Responsibilities & Duties

  • Design and Implementsocial media strategies

    aligning with business goals
  • Create multi-channel social calendars

    with complete ownership of the copy.
  • Define vitalsocial media KPIs,set specific objectives, andreport on ROI

  • Research

    on current benchmark trends and audience preferences
  • Communicate

    with followers and

    respond

    to their queries timely
  • Engage in social media communities

    by responding to social media posts and developing discussions
  • Measure the success of every social media campaign

  • Analyze competitor activity

    periodically
  • Work closely with designers

    to ensure top-notch content quality
  • Suggest and implement new content types

    to develop brand awareness and drive engagement


Skills and Qualifications

  • 3+ years of proven work experience in social media

    , preferably in a B2B SaaS company
  • Excellent copywriting skills

  • Ability to deliver creative content (text, image, and video)
  • Understanding of SEO and web traffic metrics

  • Knowledge of online marketing channels
  • Excellent communication skills

  • Familiarity with web design is an added advantage.
  • Good understanding of social media KPIs
  • Excellent knowledge of LinkedIn, Twitter, and other social media best practices

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