Social Media Marketing Specialist

4 - 5 years

1 - 4 Lacs

Posted:11 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

About Us

We are a growing organization dedicated to delivering innovative digital solutions and impactful online presence for our clients. We are looking for a skilled Social Media Marketing Specialist with 4–5 years of proven experience in managing and growing social media accounts across multiple platforms.

Key Responsibilities

  • Develop, implement, and manage social media strategies to drive brand awareness, engagement, and conversions.
  • Create high-quality, engaging, and creative content tailored for different platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.).
  • Plan and execute paid social media campaigns, monitor budgets, and optimize performance.
  • Analyze social media performance metrics, prepare reports, and suggest improvements.
  • Stay updated with the latest trends, tools, and best practices in social media marketing.
  • Collaborate with content, design, and marketing teams to maintain brand consistency.
  • Engage with the online community, respond to queries, and manage brand reputation.

Requirements

  • 4–5 years of proven work experience as a Social Media Marketing Specialist or similar role.
  • Strong knowledge of social media platforms, algorithms, and trends.
  • Hands-on experience with paid ads on Facebook, Instagram, LinkedIn, and Google.
  • Excellent content creation, copywriting, and communication skills.
  • Proficiency in social media analytics tools (e.g., Meta Business Suite, Google Analytics, Hootsuite, Buffer, etc.).
  • Strong analytical and problem-solving skills.
  • Ability to work independently and manage multiple projects simultaneously.

Preferred Skills

  • Knowledge of SEO, SEM, and overall digital marketing.
  • Experience in influencer marketing and brand collaborations.
  • Creativity and a keen eye for visual design.

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹35,670.09 per month

Benefits:

  • Cell phone reimbursement

Experience:

  • SMO: 3 years (Required)

Work Location: In person

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