Social Media Manager

Job Summary

creative and strategic Social Media Manager

Key Responsibilities

Strategy & Planning

• Develop and implement

  social media strategies

  aligned with business goals
• Plan content calendars across platforms: LinkedIn, Instagram, Twitter, Facebook, YouTube, etc.
• Identify trends, competitor activities, and audience insights to optimize campaigns

Content Creation & Management

• Create, edit, and manage engaging

  text, image, and video content

• Collaborate with design, marketing, and product teams for campaign content
• Ensure consistent

  brand voice and messaging

  across channels

Community Engagement

• Monitor and respond to comments, messages, and mentions promptly
• Build relationships with followers, partners, and industry influencers
• Manage online reputation and promote positive brand sentiment

Analytics & Reporting

• Track social media KPIs such as engagement, reach, conversion, and ROI
• Prepare regular reports and present insights to leadership
• Use analytics to optimize campaigns and inform content strategy

Campaign Management

• Plan and execute

  paid social media campaigns

  for lead generation and brand awareness
• Collaborate with sales and marketing teams for

  campaign alignment

• Manage budgets and optimize ad spend for maximum ROI

Required Skills & Qualifications

• Bachelor’s degree in

  Marketing, Communications, or related field

• 3–6 years of experience managing social media for brands, preferably in

  IT or SaaS

• Strong understanding of

  social media platforms, algorithms, and best practices

• Experience with

  social media management tools

  : Buffer, Hootsuite, Sprout Social, etc.
• Excellent

  copywriting, communication, and visual storytelling skills

• Data-driven mindset with ability to analyze performance metrics

Preferred Qualifications

• Experience with

  B2B marketing and GCC / enterprise clients

• Knowledge of

  SEO, content marketing, and digital marketing tools

• Creative mindset with ability to

  innovate campaigns

Key Performance Indicators (KPIs)

• Growth in followers, engagement rate, and reach
• Lead generation through social campaigns
• Campaign ROI and ad performance
• Timely execution of content calendar and campaigns

Why Join Us

• Opportunity to

  shape the digital presence

  of a fast-growing global IT services company
• Collaborate with

  cross-functional teams and leadership

• Exposure to

  innovative campaigns for enterprise clients

• Competitive salary and performance-based incentives