Social Media Manager

Job Title: Social Media Manager

Location: Pune, India
Company: Master Group Empire Pvt. Ltd.

About the Group

Master Group Empire Pvt. Ltd. is a diversified organisation with business interests in Tourism, Construction, Pharmaceuticals, and Overseas Education. Known for strong market presence and industry credibility, the Group has been consistently delivering quality services through its multiple companies.

The Group focuses on innovation, long-term strategy, digital adoption and sustainable growth across all its business verticals.

Job Summary

We are seeking a creative and highly organized Social Media Manager to oversee and grow the social media presence of all our companies. This role involves managing multi-brand online communication, creating strategic content calendars, coordinating with internal teams, analyzing insights, improving visibility, and driving brand awareness across platforms such as Instagram, Facebook, LinkedIn and YouTube.

You will play a key role in shaping the digital voice of the companies and building an engaging online presence for each business category.

Key Responsibilities

Content & Strategy

• Develop content plans and monthly calendars for all companies
• Create brand-specific strategies while maintaining overall Group brand identity
• Coordinate with the graphic design teams for post creation
• Plan digital campaigns for promotions, announcements & brand positioning

Platform Management

Manage social presence for:

• Travel (Master Tour Organisers Pvt. Ltd.)
• Construction (Momsha)
• Overseas Education (StudyATW)

Posting & Scheduling

• Publish content consistently on all platforms
• Maintain a unified posting timeline across brands

Engagement & Community Building

• Monitor comments, messages, inquiries and client engagement
• Improve brand interaction, followers and reach

Analytics & Research

• Track insights, platform performance and engagement reports
• Recommend improvements and monthly growth action plans

Campaign Execution

• Work with agency or internal team for paid ads when required
• Coordinate for reels, stories, and brand videos
• Identify trends and apply them creatively

Collaboration

• Work with management and business heads to understand goals
• Align marketing communication with business objectives

Requirements

• 0–4 years of experience in social media management or digital marketing
• Strong knowledge of social platforms (Instagram, Facebook, LinkedIn, YouTube)
• Creative mindset and strong communication skills
• Ability to handle multiple brands simultaneously
• Basic understanding of graphic content and video concepts
• Up-to-date with digital trends, algorithms, and new formats

Employment Type: Full-Time

Benefits: Performance incentives

Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

• Cell phone reimbursement
• Provident Fund

Work Location: In person