Social Media Manager

Social Media Manager (Agency/Multi-Account Focus)

Location:

Experience Required:

Salary Range (Annual CTC):

Employment Type:

Key Responsibilities:

As a hands-on Social Media Manager, you will be the core driver of our clients' online presence and growth. Your responsibilities will include:

• Strategy & Execution:

  Develop and execute comprehensive social media strategies for

  6–8 client accounts

  across various industries.

• Platform Management:

  Manage and grow brand presence on platforms including

  Instagram, Facebook, LinkedIn, X, YouTube

  , and others.

• Paid Campaigns:

  Plan, run, and optimize

  Meta Ads campaigns

  (Facebook & Instagram Ads) with a clear focus on client ROI and performance targets. Oversee budgets for all paid promotions.

• Client Relations:

  Handle all client communication, conduct strategic consultation calls, and present monthly performance reports.

• Content Coordination:

  Coordinate seamlessly with internal design, content, and video teams to ensure timely and high-quality deliverables.

• Performance Analysis:

  Prepare detailed performance reports, analyze key metrics (e.g., engagement, reach, conversions), and adjust strategies based on data-driven insights.

• Community Engagement:

  Manage community interaction by promptly responding to comments, direct messages (DMs), and mentions to foster a positive brand image.

• Market Monitoring:

  Stay ahead of the curve by monitoring industry trends and competitor activities to suggest and implement fresh, innovative social media ideas.

Required Skills:

To succeed in this role, you must possess:

• Meta Ads Manager Expertise:

  Proven, hands-on experience with

  Meta Ads Manager

  including campaign setup, advanced audience targeting, A/B testing, budget optimization, and comprehensive reporting.

• Copywriting:

  Strong, creative copywriting skills for crafting engaging captions, posts, and high-converting ad copy.

• Social Media Tools:

  Familiarity with social media scheduling and management tools like

  Buffer, Hootsuite, Sprout Social

  , or similar.

• Analytics Proficiency:

  Good knowledge of analytics tools, including

  Meta Insights

  and

  Google Analytics

  , to track and measure campaign success.

• Account Management:

  Direct client servicing and account management experience, with a focus on building strong relationships.

• Multitasking Ability:

  Proven capacity to efficiently multitask and manage the demanding schedules of multiple client accounts simultaneously.

• Communication:

  Excellent verbal and written communication, reporting, and presentation skills.

Good to Have (Bonus Skills):

• Basic graphic designing skills (

  Canva, Photoshop

  ).
• Video editing basics (for quick edits/repurposing content).
• Experience in running and managing

  influencer marketing campaigns

  .

Work Environment:

This is an opportunity for a high-impact individual to join a dynamic team:

• Environment:

  Fast-paced, supportive, and team-oriented.

• Ownership:

  Direct client interaction with high ownership of account performance and success.

• Goals:

  Clear performance targets and Key Performance Indicators (KPIs) focused on client growth.