Social Media Manager 0-1 Yrs Exp.

Company Description

Phoeniixx Designs is a Web Development & Marketing Firm based in New Delhi, offering services in Animated Explainer Video Production, Web Design & Development, Graphic Designing, and Online Advertising. Some of their esteemed clients include NUMERO UNO, Shemaroo, Columbia, Crocs, Daffodil, Stellar Data Recovery, Translate by Humans, EMC2, National University of Singapore, and JK Group.

Role Description

This is a full-time hybrid role for a Social Media Marketing Manager at Phoeniixx Designs located in Gurugram. The role involves managing social media marketing strategies, communication with clients and team members, developing content strategies, implementing social media optimization techniques, and overseeing digital marketing initiatives.

Qualifications

• Social Media Marketing and Digital Marketing skills
• Strong Communication skills
• Experience in Content Strategy
• Knowledge of Social Media Optimization (SMO)
• Ability to adapt to changing social media trends
• Degree in Marketing, Communications, or related field
• Experience working with clients in the creative industry is a plus

Key Responsibilities

• Develop and implement a

  comprehensive social media strategy

  to align with business goals.
• Create, curate, and manage engaging

  content (graphics, videos, captions, etc.)

  for platforms like Instagram, LinkedIn, Facebook, Twitter, and others.
• Focus on

  TOFU (Top of Funnel) marketing

  to increase brand awareness and audience engagement.
• Use

  SEO-driven content, social media campaigns, and organic strategies

  to attract new leads.
• Monitor trends, analyze performance metrics, and optimize strategies accordingly.
• Engage with the audience, respond to queries, and build an online community.
• Collaborate with the

  design, marketing, and content teams

  to ensure a consistent brand voice.
• Run and analyze

  paid social media campaigns

  (if required).
• Stay updated with the latest

  trends, tools, and algorithm changes

  in social media.
• Plan, execute, and optimize paid campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, and other digital platforms.
• Analyze performance metrics, generate insights, and implement data-backed strategies to maximize ROI.
• Develop and implement a comprehensive social media strategy aligned with brand objectives.
• Manage content calendars and oversee the creation of engaging content (posts, reels, stories, etc.).
• Monitor social media trends, audience behavior, and competitor activities to inform content and ad strategies.
• Collaborate with the creative and content teams to ensure cohesive brand messaging across channels.
• Run A/B tests and landing page experiments to improve conversion rates.
• Prepare monthly reports on performance marketing and social media growth, including key KPIs.
• Manage marketing budgets efficiently and ensure optimal allocation of resources..

Goal:

Maximize the return on investment from advertising spend by driving measurable business outcomes (like revenue, lead generation, or traffic).

Requirements

Experience:

Skills:

• 
  
• 0-1 years of proven experience in digital performance marketing and social media management.
• Strong command over ad platforms like Google Ads, Meta Business Suite, LinkedIn Ads, etc.
• Excellent understanding of SEO, SEM, analytics tools (Google Analytics, Meta Insights), and CRM integration.
• Creative mindset with strong analytical and problem-solving skills.
• Excellent communication and project management abilities.
• Ability to stay updated with digital trends and adapt quickly.

Understanding of TOFU (Top of Funnel) marketing

Knowledge of trends & algorithms

Basic graphic/video editing skills

Strong communication & creativity

Laptop & Wi-Fi connection is mandatory

willing to travel to client's location for content shoot

How to Apply:

hr@phoeniixx.com

Salary Range: