Social Media Executive

We are seeking a creative and strategic Social Media Executive to manage and enhance our brand's presence across various social media platforms. The ideal candidate will be adept at crafting engaging content, analyzing performance metrics, and staying abreast of the latest digital trends to drive audience engagement and brand awareness.

Key Responsibilities

• Develop and implement comprehensive social media strategies aligned with our marketing objectives.
• Create, curate, and schedule engaging content across platforms such as Facebook, Instagram, Twitter, LinkedIn, and emerging channels.
• Monitor and respond to audience interactions, fostering a vibrant online community.
• Collaborate with cross-functional teams, including marketing, design, and content, to ensure brand consistency.
• Analyze key performance indicators (KPIs) to assess the effectiveness of campaigns and inform future strategies.
• Stay updated on industry trends, platform updates, and emerging technologies to keep our social media presence current and effective.
• Manage social media advertising campaigns, including budgeting, targeting, and performance analysis.
• Coordinate with influencers and brand ambassadors to amplify reach and engagement.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience in social media management or a similar role.
• Strong understanding of social media platforms, algorithms, and best practices.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
• Excellent written and verbal communication skills.
• Creative mindset with the ability to generate innovative content ideas.
• Analytical skills to interpret data and make informed decisions.
• Ability to work collaboratively in a fast-paced environment

Preferred Skills

• Experience with graphic design tools (e.g., Adobe Creative Suite, Canva).
• Knowledge of SEO and content optimization strategies.
• Familiarity with paid social media advertising and campaign management.
• Understanding of influencer marketing and collaboration strategies

Job Types: Full-time, Permanent, Fresher

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits:

• Paid time off

Schedule:

• Day shift

Experience:

• Social media management: 1 year (Preferred)

Work Location: In person