Social Media Coordinator

Requirements

Social Media Coordinator

Gurugram.

full-time on-site role,

Key Responsibilities

• Develop engaging and creative content tailored for Instagram, LinkedIn, Twitter, and other platforms
• Utilise video editing and graphic design tools to produce high-quality visual content that reflects our brand and appeals to our tech-savvy audience
• Write professional and appealing captions, posts, and headlines that align with our brand
• Create, edit, and manage short videos, reels, and multimedia content across multiple formats including videos, images, and text to support our marketing and sales objectives
• Develop content strategies based on market trends and analytics to increase engagement and lead generation
• Manage content calendars and ensure timely delivery of materials for campaigns and online platforms
• Analyse content performance metrics to understand effectiveness and optimise future content for maximum impact and conversion
• Oversee the day-to-day management of our social media pages, including posting and scheduling content
• Respond to comments and messages, and build strong connections with our audience
• Stay updated on trends and incorporate them into our content strategy
  

Requirements

• Proficiency in Social Media Marketing and Social Media Optimization (SMO) techniques
• Expertise in Digital Marketing and Campaign Management to ensure brand's visibility
• Exceptional written and verbal communication skills, with a keen eye for detail
• Minimum 3-5 years of experience in developing and implementing content strategies that resonate with target audiences
• Ability to craft engaging social media communications that captivate and inspire
• Strong analytical mindset, coupled with creative problem-solving abilities
• Bachelor's degree in Marketing, Communications, or a related field
• Prior experience in the technology industry would be advantageous