Social Media Coordinator

About Us

Backyard Collective is an un-agency shaping stories for brands through content, social media, branding, marketing, and new-age storytelling. We're not chasing trends we're building narratives that make brands unforgettable.

What You'll Do

Content Planning & Execution

• Assist in building monthly content calendars across platforms (Instagram, LinkedIn, Pinterest, etc.).
• Schedule and publish posts, ensuring brand voice and aesthetics remain consistent.
• Collaborate with designers and copywriters to bring ideas to life.

Community Management

• Monitor social channels daily, responding to comments, DMs, and brand mentions.
• Engage with relevant communities to build stronger connections and organic growth.
• Track conversations around clients industries to identify opportunities for participation.

Trends & Insights

• Stay on top of platform updates, memes, and cultural moments to create timely and relevant content.
• Share weekly insights and recommendations for how clients can leverage trends.

Creative Contribution

• Contribute fresh ideas for Reels, carousels, stories, and interactive formats.
• Support in brainstorming campaign concepts that fit into the larger brand strategy.
• Experiment with new formats and storytelling approaches to keep content fresh.

Collaboration

• Work closely with the creative strategists and account leads to ensure content aligns with client goals.
• Coordinate with external collaborators like influencers, photographers, or partners when needed.

What We're Looking For

• 12 years of experience in social media management, content, or digital marketing (agency or brand side).
• Strong understanding of Instagram, LinkedIn, and emerging platforms.
• A sharp eye for aesthetics and detail; comfortable working with design and copy.
• Good communication and writing skills with a knack for crafting engaging captions.
• Organized, agile, and able to juggle multiple accounts/projects.
• Bonus if you can edit short-form videos (basic Reels editing skills) + canva designs.

Why Join Us

• Be part of a growing creative collective redefining how brands think about storytelling.
• Get exposure to a wide variety of industries and brand voices.
• Collaborate in a culture that values curiosity, creativity, and smart execution.
• Space to experiment, learn, and grow with a small team that dreams big.