Social Media Coordinator

Company Description

Meenakshi India Limited, established in 1992, is a leading manufacturer of apparel, specializing in woven bottomwear. Headquartered in Chennai with three manufacturing units in Salem, the company operates across industries such as steel, plantations, power generation, and education. Meenakshi India Limited adheres to Intertek's Supplier Qualification Program (SQP) standards and is a trusted manufacturer for some of the world’s most esteemed brands. Meenakshi India Ltd. is now launching an apparel brand and seeking someone for this upcoming startup.

Role Description

This is a full-time role for a Social Media Coordinator, located in Chennai. The Social Media Coordinator will manage social media accounts, develop and create engaging content, and execute innovative marketing strategies. Responsibilities also include monitoring social media trends, analyzing metrics, and fostering positive engagement with audiences to align with brand identity and objectives.

Qualifications

• Candidates with 0-2 years of experience may apply
• Proficiency in Social Media Content Creation and Social Media Marketing
• Strong skills in Communication and Writing to create compelling and engaging content
• Experience with Digital Marketing tools and platforms
• Ability to analyze social media performance and implement data-driven improvements
• Excellent organizational and time management skills
• Familiarity with the apparel or fashion industry is a plus
• Bachelor's degree in Marketing, Communications, or a related field

For interested applicants, please send your CV to ishita@milgroup.in with a cover letter describing why you be a good fit.