SEO Executive

Job description

Designation: SEO Executive

Job Brief: We are looking for an SEO expert to look after the SEO of company’s websites.

Role Category: Online/Digital Marketing

Role: Digital Marketing

Location: Pacific Outlet Mall, Jasola (Head Office)

Experience: 1-2 Years

CTC: As per industry standard

Roles and Responsibilities

· Develop and execute effective SEO strategies to drive organic traffic and improve website rankings.

· Conduct keyword research to identify relevant and high-performing keywords for content optimization.

· Optimize website content, including landing pages and blog articles for search engines and user engagement.

· Conduct on-page and off-page optimization, including link building, to improve website visibility and authority.

· Monitor website performance using SEO tools and analytics platforms, such as Google Analytics and Search Console, to track key metrics and identify areas for improvement.

· Perform regular website audits to identify technical issues, improve site speed, and ensure proper indexing by search engines.

· Stay up-to-date with industry trends and search engine algorithm changes to adapt SEO strategies accordingly.

· Collaborate with content creators, web developers, and designers to ensure SEO best practices are implemented throughout the website.

· Analyze competitors' SEO strategies and identify opportunities to stay ahead in organic search rankings.

· Generate reports and present findings to the marketing team and management to showcase the impact of SEO efforts.

Required Skills:

· Proven experience as an SEO Executive or similar role, with a track record of successful SEO campaigns and improved website rankings.

· Strong knowledge of search engine algorithms, ranking factors, and SEO best practices.

· Proficient in using SEO tools, such as Google Analytics, Search Console, Ahrefs, SEMrush, or Moz.

· Excellent analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.

· Proficient in on-page and off-page optimization techniques, including keyword research, content optimization, and link building.

· Familiarity with HTML, CSS, and JavaScript for basic website optimization.

· Strong communication skills, with the ability to collaborate effectively with cross-functional teams.

· Exceptional attention to detail and the ability to prioritize and manage multiple projects simultaneously.

· Knowledge of social media and content marketing strategies to integrate SEO efforts with overall marketing initiatives.

· Stay updated with the latest trends and developments in SEO and digital marketing.

Qualifications:

· Bachelor's degree in marketing, computer science, or a related field.

· Proven experience as an SEO Executive or similar role, with a minimum of 1 year of experience.

· Relevant certifications, such as Google Analytics or Google Ads, are a plus.

· Experience with website analytics tools and SEO software.

· Strong understanding of SEO principles and best practices.

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Education:

• Bachelor's (Preferred)

Experience:

• SEO: 1 year (Preferred)
• PPC Campaign Management: 1 year (Preferred)
• total work: 1 year (Preferred)

Work Location: In person