SEO Executive

Position: SEO Executive

Industry: Healthcare

Key Responsibilities

• Develop and implement SEO strategies to improve website ranking and organic traffic
• Perform keyword research specific to healthcare services, treatments, and locations
• Optimise website content, meta tags, URLs, and landing pages as per SEO best practices
• Ensure SEO compliance with healthcare guidelines and ethical marketing standards
• Coordinate with content writers and designers for SEO-friendly healthcare content
• Monitor website performance using tools like Google Analytics and Search Console
• Manage on-page and off-page SEO activities including backlink building
• Conduct competitor analysis within the healthcare domain
• Improve local SEO for hospitals, clinics, labs, and diagnostic centers
• Ensure website follows Google E-E-A-T guidelines (Experience, Expertise, Authority, Trust)
• Identify and fix technical SEO issues such as site speed, mobile responsiveness, indexing, etc.
• Prepare regular SEO performance reports and share insights with management

Required Skills & Qualifications

• Bachelor’s degree in Marketing, IT, or a related field
• 1–3 years of experience in SEO, preferably in the healthcare industry
• Strong understanding of healthcare SEO regulations and Google guidelines
• Basic knowledge of HTML, CMS (WordPress), and website structure
• Understanding of medical terminology is an added advantage
• Strong analytical, communication, and reporting skills

Key Performance Indicators (KPIs)

• Growth in organic traffic and keyword rankings
• Improvement in local search visibility
• Lead generation through organic channels
• Website health score and technical SEO performance

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹20,000.00 per month

Benefits:

• Flexible schedule
• Health insurance
• Provident Fund

Work Location: In person