Seo Analyst

Company Description

Elysium Group of Companies is a diversified entity with 12 subsidiaries specializing in industries such as IT/ITES, software development, digital marketing, SEO, education, research, and skill development. The group has gained an outstanding reputation for quality and community-focused initiatives, including training programs, final-year project guidance, and certification courses for students and professionals. Its efforts extend to empowering rural and urban communities through skill development and technology-driven projects in areas such as health, education, and disaster relief. Additionally, the company includes unique ventures such as Caveman Art & Craft Studio and Atchayapathra Foods, catering to creative pursuits and nutritious food delivery, respectively.

Role Description

This is a full-time, on-site role based in Madurai for an SEO Analyst. The SEO Analyst will be responsible for optimizing website content, conducting keyword research, analyzing website performance metrics, and implementing on-page and off-page SEO strategies. Additional tasks include staying up-to-date with trends in search engine algorithms, running SEO audits, and collaborating with marketing and content teams to improve search engine rankings and drive traffic.

Qualifications

• Proficiency in SEO techniques including on-page and off-page optimization, keyword research, and backlink strategies
• Familiarity with digital marketing tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs
• Strong analytical skills and the ability to interpret website performance metrics to suggest improvements
• Experience in content planning, optimization, and collaboration with content writing teams
• Basic knowledge of HTML, website structure, and technical SEO
• Exceptional communication, project management, and attention to detail
• Bachelor's degree in Marketing, Computer Science, or a related field is preferred