Senior VP - Enterprise Sales(B2B) - Media Industry

Mandatory Skills:

Skilled at networking and relationship building.
Experienced in selling directly to marketing teams.Well-versed in the media industry, with exposure to working closely with marketing functions (but not limited to advertising or PR backgrounds).

Responsibilities:

• Develop and implement sales strategies to achieve revenue targets and growth objectives

for the business

• Manage and motivate a high-performing sales team, including hiring, training, and

performance management.

• Work closely with other departments such as marketing, product development, and customer

success to ensure alignment of sales strategy with overall company goals

• Foster and maintain relationships with top key clients and develop a deep understanding of

their business needs

• Identify and pursue new business opportunities, working with the lead gen team including

strategic partnerships, alliances, and venture into new markets

• Preparation of annual sales budget and responsible for P&L for the sales team
• Drive business growth and customer retention & acquisition.
• Scale up a sustainable business model.
• Work with the mgmt on the implementation of the strategies and over all key metrics of the

sales dept

• Maintain a high level of knowledge about the industry and competitors, and use this

knowledge to guide sales strategy.

• Provide regular reporting on sales performance and pipeline activity to executive

management

• Introducing new products conducts regular sales training and tracking productivity on a

monthly basis.

Marketing & Demand Generation:

• Partner with Marketing to define go-to-market plans and align sales with brand and lead

generation campaigns.

• Oversee digital marketing, brand visibility, and demand generation activities.
• Leverage data-driven insights to optimize campaigns, improve conversion, and maximize

ROI.

• Build customer acquisition funnels across paid media, partnerships, and inbound

marketing.

• Enhance customer engagement and retention through integrated marketing strategies.

Requirements:

• Bachelor's degree in Business Administration, Marketing, or related field
• Minimum of 12+ years of enterprise sales experience, with a track record of success in

achieving revenue targets for the company

• Minimum of 5 years of experience in sales management or leadership roles

• Experience in B2B sales within the media industry

• Should have sold advertising inventory or media solutions directly to brand marketing teams

• Excellent communication, negotiation, and presentation skills
• Strong leadership skills, with the ability to motivate and manage a team
• Experience in developing and implementing sales strategies and processes
• Strong analytical skills, with the ability to use data to guide decision-making
• Ability to work effectively in a fast-paced, dynamic environment
• Knowledge of the industry and current market trends
• Experience in working with C-level executives and key decision-makers.