Senior Media Executive

You will play a crucial role in leading impactful paid media strategies across various platforms such as Google Ads, Meta, and DV360, converting key performance indicators into successful outcomes. This position is ideal for individuals who excel in precision, collaboration, and pushing the boundaries of performance. Your responsibilities will involve mentoring team members, interpreting campaign analytics, and spearheading media execution that drives tangible business outcomes. Your key contributions will include: - Planning, executing, and optimizing campaigns on Google Ads, Meta, DV360, and other native platforms - Monitoring performance metrics, deriving actionable insights, and driving continuous enhancements - Engaging in media discussions with internal teams to align creative, strategy, and servicing functions - Establishing and nurturing client relationships, representing the agency in QBRs and business reviews - Developing training modules and documentation to standardize media operations - Crafting award-winning case studies and contributing to pitch planning with strategic inputs - Conducting account audits for potential clients to identify growth opportunities - Negotiating with vendors to ensure high-quality delivery within allocated budgets. To be successful in this role, you should possess: - Over 3 years of hands-on experience in performance marketing and media planning - Proficiency in Google Ads, Facebook Ads, DV360, and native ad platforms - Familiarity with GenAI tools for streamlined reporting and efficient planning - Experience across various sectors such as E-commerce, BFSI, Real Estate, Mobile, and Travel - Competence in analytics platforms like GA, Appsflyer, SimilarWeb, Adobe Analytics, and CleverTap - A strategic mindset with a keen interest in learning and adapting to the dynamic digital landscape - Strong communication and presentation skills to effectively engage with clients.,