90 Clevertap Jobs

As a skilled professional in the field, you will be responsible for designing and implementing user journeys for financial products, focusing on creating a seamless onboarding experience, enhancing engagement, and ensuring customer retention. Your role will involve driving awareness of product features through CRM campaigns and targeted communication, with a strong emphasis on tracking, measuring, and analyzing engagement and conversion metrics to optimize CRM performance. Your expertise in utilizing CRM tools such as CleverTap and MoEngage will be essential, as you will be expected to continuously refine user journeys based on data-driven insights and A/B testing. Your analytical mindset and proficiency in Excel for data analysis and reporting will play a crucial role in interpreting data and optimizing campaigns effectively. Collaboration with cross-functional teams will be a key aspect of this role, as you work towards aligning CRM strategies with business goals. Your problem-solving skills and keen eye for identifying gaps and improvement areas will be valuable assets in this dynamic work environment. While 1-2 years of experience working with CRM tools is preferred, any experience in financial products or fintech will be advantageous. If you are looking to make a significant impact in the realm of financial products and CRM strategies, this role offers a unique opportunity for growth and professional development.,

Designation: Executive CRM (Retention Marketing) Location: Andheri East, Mumbai, Maharashtra Employment Type: Full-time The Executive- CRM (Retention Marketing) will play a key role in executing lifecycle campaigns across Email, WhatsApp, SMS, App Push, and RCS to drive repeat purchases and retention for our Beauty and Personal Care products. This role is highly execution-focused and requires someone who is hands-on with CRM tools, understands segmentation, and can work at a fast pace with the creative and growth teams. The ideal candidate should be tech-savvy, detail-oriented, and have a strong grasp of how communication, segmentation, and timing impact customer engagement and revenue. Key Responsibilities: Campaign Execution: Build and launch campaigns across WhatsApp, Email, SMS, App Push, and RCS. Ensure all campaigns are executed accurately, on time, and aligned with brand guidelines. Channel Expertise & Optimization: Use tools like WebEngage, MoEngage, or similar to create journeys, set up trigger-based flows, and optimize open rates, click rates, and conversions through iterative testing. Segmentation & Targeting: Create relevant customer segments based on user behavior, purchase history, product interest, and repeat patterns to drive personalized communications. WhatsApp Marketing: Execute WhatsApp campaigns and flows using utility, hybrid, and interactive messaging formats. Work with CRM vendors to set up journeys and troubleshoot delivery issues. Creative Coordination: Collaborate with internal teams to write briefs, guide messaging, and provide inputs on creatives to ensure communication is impactful and optimized for CTR. App CRM Campaigns: Execute and optimize App Push and In-App campaigns tailored for the app user journeyonboarding, engagement, and reactivationensuring timely, personalized communication that drives app retention and repeat purchases. Qualifications: Experience: 0-2 years of experience in CRM or Retention Marketing in the D2C, Beauty, or Ecommerce industry. Execution Skills: Strong understanding of CRM tools (WebEngage, MoEngage, Clevertap, etc.), experience setting up campaigns end-to-end and understand basics of MMP tolls (Appsflyer, Branch, etc.) Technical Know-How: Familiarity with HTML for emails, WhatsApp utility policies, RCS messaging, and app push strategy. Analytical Thinking: Data-driven approach to campaign setup, A/B testing, iteration, and reporting. Communication: Clear and effective communicator, able to work across teams to get things live fast. Project Management: Ability to juggle multiple campaigns and deliverables in a fast-paced environment. Show more Show less

About LenDenClub LenDenClub is Indias largest Peer-to-Peer (P2P) Lending platform, owned and operated by Innofin Solutions Pvt.Ltd., an RBI-registered (NBFC-P2P). It provides an opportunity to lenders looking for high interest rates by connecting them with creditworthy borrowers looking for short-term loans. The platform has an active user base of over 2 Cr+ users and loan disbursal of over ?16,000 crores. LenDenClub also owns InstaMoney, which is one of Indias leading and fastest growing loan platforms for short term personal loan with over 30M downloads and annual growth rate of Multiple X. At InstaMoney, were building the credit first platform for Bharat fast, flexible, and accessible. If youre excited to shape how millions of users experience credit and know how to turn insight into action, wed love to hear from you. Location - Mumbai (onsite) Job Overview This is a strategic role youll own the outcomes, shape the roadmap, and guide execution across teams. We are looking for a data-driven Sr / Growth Manager to drive strategic initiatives that fuels revenue growth. What Youll Own Growth KPIs across the user lifecycle acquisition quality, activation, retention, and repeat loan conversion Campaign performance tracking (push, SMS, WhatsApp, in-app) identify whats working and what to fix Strategy for user engagement and reactivation journeys, in collaboration with Marketing/CRM and product teams Insights, reporting, and ideas to improve funnel performance and lifetime value Recommendations on targeting, segmentation, and messaging based on data Business Volume, Revenue and Cost KPIs as applicable for the role What Youll Need 5+ years in growth, lifecycle marketing, or customer strategy roles in fintech or consumer tech. MBA preferred. Strong understanding of customer journeys, engagement levers, and performance metrics Understanding of performance marketing Familiarity with CleverTap, MoEngage, or other engagement automation platforms Data-driven mindset comfort with funnels, cohorts, dashboards, and A/B testing Ability to work cross-functionally and influence teams across marketing, CRM, product, and analytics Self starter with a strong sense of discipline on timelines Why Join Us At LenDenClub, we take pride in being the first Peer-to-Peer lending platform to offer ESOP liquidity, and this achievement has allowed us to set a new benchmark. The progressive approach towards employee benefits has been acknowledged and appreciated and as a result, LenDenClub has been certified as a Great Place to Work successively for four year s by the Great Place to Work Institute. As a LenDenite, you will be a part of an enthusiastic and passionate group of individuals who own and love what they do. At LenDenClub, we believe in creating leaders, and you will get to work with complete freedom to chase your ultimate career goal without any inhibitions. We remain committed to continuing our journey of innovation and fostering a positive work environment for our team. Show more Show less

What You Bring In 2+ years of work experience with direct and digital marketing ideally in a mobile industry Experience with CRM tools such as Clevertap, MoEngage, Webengage etc Strong background in customer acquisition, re-engagement and retention strategies Proven track record of working with global CRM campaigns, including using newsletters, notifications and text messages Excellent coordination and task management skills Great attention to detail and analytical skills Comfortable with working with challenging tasks under tight deadlines Loads of energy and ambition You will be working closely together with our Commercial & Growth Engineering teams; Marketing Managers, Advertising Managers, Customer Support The Impact You Will Create Oversee direct communications with customers using CRM channels

As a Data Analyst, you will be responsible for analyzing data from various marketing campaigns to assess performance, identify trends, and provide actionable insights using tools such as SQL, Tableau, Excel, Salesforce, Clevertap, and Moengage. You will utilize advanced analytical techniques to evaluate campaign effectiveness. Your main focus will be on creating comprehensive reports on campaign performance, including metrics like conversion rates, ROI, customer acquisition costs, and lifetime value. These reports will be presented to stakeholders in a clear and concise manner to help them make informed decisions. In addition to reporting, you will also be expected to identify opportunities for process improvements in campaign execution and reporting. This involves developing and implementing strategies to optimize campaign workflows and enhance efficiency. Collaboration is key in this role, as you will work closely with the marketing team to understand campaign objectives and ensure alignment with the overall marketing strategy. You will also collaborate with cross-functional teams to support integrated marketing efforts and drive success across the organization.,

As a Customer Acquisition and Retention Lead, you will be responsible for overseeing all customer activities, ensuring customer satisfaction, and driving retention initiatives. Your primary focus will involve managing relationships with partners to facilitate business growth and development while taking charge of building a robust pipeline through referrals, digital leads, and targeted prospect outreach. Your key responsibilities will include designing, managing, and implementing digital subscriber acquisition marketing strategies to achieve maximum efficiency. You will identify product priorities and content opportunities to effectively engage customers, conduct market research to capitalize on growth opportunities, and provide insightful recommendations for innovative programs. Analyzing and reporting campaign data to assess effectiveness, developing strategies to reach new members through desktop and mobile campaigns, and crafting Persona Journeys to enhance customer retention will also be part of your role. Collaborating with internal teams such as operations, creative, and planning to optimize sales and events impact, delivering key performance indicators (KPIs) to meet annual forecasts, and managing agency relationships to drive performance will be crucial. You will work closely with development and product teams to enhance user experience, improve conversion rates, and collaborate with the customer retention team to create programs that boost lifetime engagement. Furthermore, you will develop training programs and policies to enhance employee-customer interactions. To qualify for this role, you should hold a bachelor's degree, preferably in Marketing, Advertising, Math, or a related analytical field. Proficiency in CleverTap or MoEngage, strong MS Excel skills (SQL proficiency desired), experience with Google Analytics or other web analytics tools, and at least 5 years of customer acquisition digital marketing experience in an eCommerce/direct response environment are essential. You should possess analytical and quantitative skills, thrive in a fast-paced environment, demonstrate exceptional communication, planning, and project management abilities, and have expertise in e-commerce operations and digital business strategy.,

You could be the right candidate if you Minimum of 5 years of experience in customer communication or customer service, preferably in the health insurance industry. Excellent written and verbal communication skills. Proficiency in using customer relationship management (CRM) software and customer communication platforms like CleverTap and MoEngage. Ability to analyze data and generate actionable insights. Strong problem-solving skills and attention to detail. Thrive in environments that celebrate co-creation and collaboration. Have high resilience - can manage yourself, your teams and your peers when faced with ambiguity or failure Preferably master s degree in marketing or relevant field.

About the Role: Were looking for a sharp, experienced, and hands-on MarTech Strategy Specialist with 5+ years of experience in CEP platforms like CleverTap, MoEngage, and Braze. If you&aposve built campaign strategies, configured user journeys, and collaborated across teams to deliver scalable lifecycle programs, this role is for you. This is a critical, high-impact position at Attributics, where you&aposll be part of the core team shaping marketing operations and customer engagement strategy for high-growth clients. Key Responsibilities: Lead strategy, planning, and execution of multi-channel marketing campaigns (Push, Email, WhatsApp, In-App, SMS) using CleverTap, MoEngage, and Braze Architect user journeys and lifecycle strategies that drive acquisition, engagement, retention, and reactivation Own configuration and governance of segments, events, user properties, and campaign rules within these CEPs Collaborate with growth, product, and engineering teams to translate business goals into structured campaign flows and automations Act as an internal subject matter expert on CEP tools, staying updated with the latest capabilities and best practices Requirements: 5+ years of hands-on experience with CleverTap, MoEngage, or Braze Proven experience in strategizing and executing campaigns across lifecycle stages and digital channels Strong understanding of user segmentation, event-based targeting, and real-time personalization Ability to work independently and manage projects across multiple stakeholders Excellent verbal and written communication Nice to Have - Prior agency or consulting experience in campaign operations or lifecycle marketing Experience working with engineering teams on data instrumentation Familiarity with marketing attribution models and retention metrics (LTV, churn, etc.) What We Offer: Competitive salary and performance-linked incentives Work alongside a high-caliber team across MarTech, data, and growth Opportunity to shape the campaign engine at a fast-growing MarTech startup 5-day work week Informal dress code and flexible hours Snacks, coffee, and a fun office vibe About Attributics Attributics helps brands personalize and optimize all consumer touchpoints to improve user engagement, retention, and lifetime value. It&aposs the only solution built to address the needs of retention and growth teams, combining audience analytics, deep segmentation, multi-channel engagement, and automation in one platform. What makes us different A full-stack solution with AI-powered customer journey orchestration, real-time analytics, and personalization all in one dashboard. We work with leading brands to help them get more from every user. Show more Show less

About the Role We are looking for a creative, analytical, and result-oriented CRM Manager/ Sr. Manager to help drive the growth and engagement of Miko Max subscription. The person will work with business owners and cross-functional teams to plan coordinate and execute innovative marketing and communication initiatives to drive adoption among Mikos users The ideal candidate should have experience in driving customer engagement across channels like Email, Push Notifications, WhatsApp, and SMS and have used tools like Moengage, CleverTap etc. You need to be detail-oriented and organized, have strong creative skills, capable of handling multiple projects and priorities at once, comfortable with ambiguity. Responsibilities Lead the CRM marketing strategy, messaging, and go-to-market for Miko Max subscription across multiple channels including but not limited to email, push, website, and app to drive conversions and exceed business goals. Design and execute strategies for New User Acquisition as well as user retention. Design and execute the CLM journeys to improve conversions, subscription renewals Working with a team of content writers, designers, and web developers to build a compelling discovery experience for Miko users Develop co-branded marketing strategies with our content partners to showcase success and milestones. Directing, planning, and assisting creative production with budget management. Work with teams across functions (such as Product, Engineering, Content, etc.) in evaluating and implementing optimal marketing automation solutions Requirements Min 3+ years of marketing experience with a strong understanding of marketing channels, CRM marketing, and customer life cycle management Experience in CRM marketing tools such as Clevertap, MoEngage, Airship, etc. Experience building, executing, and scaling cross-functional marketing programs Experience using data and metrics to measure impact, determine improvements, and ability to communicate success metrics Consumer tech start-up background preferred Past experience with marketing to international customers is a big plus Solid understanding of consumer messaging and brand reputation. Strong interpersonal/communication skills and a high level of strategic thinking.

About the company Treebo Hospitality Ventures is Indias most loved brand and one of the largest chains in the budget segment of hospitality. With a network of 850+ hotels across 120+ cities, Treebo offers travellers the unprecedented value proposition of high-quality stays at affordable prices wherever they go. We are proud of putting dignity back into budget travel where earlier the traveller was forced to contend with poor quality and hygiene. Treebo Hospitality Ventures masterfully combines engineering prowess with deep hospitality expertise. Our operational ethos is clear and focused from Treebo Club, an innovative distribution platform and extremely rewarding loyalty programme to Hotel Superhero, a cutting-edge SaaS solution and a comprehensive hotel management software. With a strong technological foundation and a passion for hospitality, THV aims to deliver exceptional experiences across our diverse portfolio. Our range of brandsItsy Hotels, Treebo, Treebo Premium and Medalioprovides a symphony of choices that blend quality, comfort and affordability. Treebo is a Great Places to Work certified organisation. We take immense pride in our culture which is built on a strong foundation of 7 values. Some of these values include - Exhibit Owner Mindset and Have the humility and hunger to learn and help learn, amongst others. We strongly believe in offering our people - Treebs, as they are called - unmatched opportunities to learn and grow. If youre looking to work at a place that is built on strong fundamentals of business and professional conduct, Treebo is the place for you. About The Role: We are seeking a dynamic and data-driven Manager Retention Marketing to lead and grow our customer lifecycle and loyalty initiatives. Youll work with the team retention marketing strategy across channels like email, SMS, push notifications, WhatsApp, RCS and app messaging to maximize repeat bookings, reduce churn, and increase customer lifetime value (CLV). Key Responsibilities: ? Retention Strategy: Co-develop and execute the retention marketing roadmap, identifying key lifecycle stages (onboarding, repeat, churn risk, win-back) and implementing targeted communication strategies. ? Customer Segmentation: Build actionable audience segments based on user behavior, demographics, loyalty status, and booking patterns using CRM tools and analytics platforms. ? Multi-Channel Campaigns: Plan, create, and manage end-to-end campaigns across email, SMS, WhatsApp, push notifications, and in-app messages to drive engagement and repeat bookings. ? Loyalty & Rewards Integration: Work closely on the Loyalty Program to promote tier benefits and increase member stickiness and repeat rates through exclusive campaigns. Automate these campaigns to ensure timely communication. ? Automation & Personalization: Set up event-triggered journeys (abandoned cart, post-stay engagement, reactivation campaigns) using marketing automation tools. ? Performance Analysis: Monitor and report key retention metrics, including repeat rate, churn rate, email open/click rates, and redemption behavior. Continuously optimize campaigns based on data insights. ? Cross-functional Collaboration: Partner with Product, Tech, CRM, Revenue Management, and Guest Experience teams to create seamless user journeys and touchpoints. What we are looking for ? 36 years of experience in retention/lifecycle/CRM marketing, ideally within the hospitality, travel, or consumer tech industries ? Deep understanding of customer journeys, loyalty behavior, and marketing automation ? Proficiency with CRM/marketing automation tools like MoEngage, WebEngage, CleverTap, or similar platforms ? Strong analytical mindset with experience using tools like Excel, Google Analytics, or Mixpanel ? Use AI to simplify and speed up execution as well as analysis ? Excellent written communication and storytelling skills ? A/B testing mindset with a willingness to experiment and iterate Show more Show less

We are seeking a dynamic individual to join Eucloid as a Lead Data Consultant. In this role, you will collaborate with client stakeholders in the Marketing Analytics vertical, driving impactful insights and strategic decisions. Your responsibilities will include identifying opportunities and influencing partners, ensuring scalability and effectiveness of marketing solutions, and connecting data sources to provide comprehensive analyses. You will be instrumental in developing data-driven hypotheses and recommendations to optimize campaign performance, leveraging your expertise in SQL, Python, Tableau, and Looker. The ideal candidate will hold an Undergraduate Degree in a quantitative discipline from a Top-Tier institution, with an MBA considered a plus. With a minimum of 4 years of experience in Data Analytics or Marketing Analytics, you should possess a strong proficiency in various analytics tools and platforms such as Adobe Analytics, Salesforce, and Google Analytics. To excel in this role, you must demonstrate exceptional analytical, problem-solving, and organizational skills, with a keen eye for detail. Your ability to understand technology dependencies and effectively manage complex projects will be crucial. Additionally, strong leadership experience and communication skills are essential for presenting insights to stakeholders and mentoring high-performing teams. This position offers an attractive compensation package and is based in Gurugram. If you are ready to take on this exciting opportunity, please contact Shruti Deobhankar at careers@eucloid.com to apply.,

As the Growth Management - Manager for Offline Merchant Growth, you will be responsible for going beyond operational execution and tackling key business questions to drive growth for India's small businesses. If you are passionate about working at the intersection of data, product, marketing, and user behavior to solve real-world problems, we are excited to hear from you. Your main responsibilities will include: - Owning growth diagnostics across the funnel, from impressions to disbursals, and identifying high-impact interventions. - Discovering and defining user cohorts that behave differently based on various factors. - Identifying opportunities to enhance visibility, CTR, conversion, and engagement through experiments and segmentation. - Designing and evaluating growth experiments using control groups and attribution models to scale successful strategies. - Collaborating with Product and Business teams to enhance in-app journeys, address drop-offs, and streamline the loan application flow. - Partnering with CLM/CRM campaign managers to deploy impactful retargeting, education, and engagement campaigns. - Utilizing tools like SQL and Looker for building dashboards and conducting in-depth analyses. - Continuously monitoring funnel health, campaign effectiveness, and market trends to propose strategic initiatives. - Leveraging AI to streamline operations, enhance efficiency, and drive growth. Requirements: - 4 to 6 years of experience in growth, marketing analytics, or product marketing roles, preferably in fintech, e-commerce, or consumer tech. - Strong grasp of user funnels, segmentation, attribution models, and LTV vs CAC principles. - Hands-on experience with analytics tools like SQL, Looker, or Amplitude, and engagement tools like CleverTap or MoEngage. - Ability to generate and test hypotheses using data, and translate insights into actionable strategies. - Comfortable collaborating cross-functionally with various teams. - Excellent problem-solving skills, structured thinking, and a focus on experimentation and measurement. - Self-driven with the ability to thrive in a fast-paced, ambiguous environment. Bonus Skills: - Proficiency in tools like Figma for quick mocks and collaboration with design teams. - Experience in lending, banking, or regulated products. - Strong storytelling skills to synthesize data into growth narratives. Why join us - Engage in a collaborative and output-driven environment that leverages technology to unify businesses. - Increase cross-sell opportunities to boost average revenue per user. - Receive constructive feedback from peer teams on your support for their goals. - Earn respect through your contributions to peers and managers.,

As the Head of Engagement & Customer Retention with 10 years of experience in the BFSI sector, particularly in the stock market industry, you will be responsible for leading the strategy for user engagement, retention, and CRM. You will leverage tools like Clevertap, MoEngage, Adobe Marketing Cloud, and Salesforce to enhance the customer journey and maximize retention. Your key responsibilities will include developing and implementing engagement and retention strategies specific to the stock market segment, establishing KPIs for retention, engagement, and campaign performance, creating user segments based on activity and transactions, overseeing CRM strategy across push, email, and omnichannel communication, implementing automation and personalized communication to boost marketing outcomes, utilizing data to refine strategies and improve KPIs, and ensuring alignment of CRM and engagement strategies with Product, Sales, and Technology teams. You should have a strong ability to use customer data to identify trends, behavior patterns, and white-spaces which can be used to engage/attract or convert more clients. Your expertise should include a deep understanding of KPIs such as open rates, engagement rates, churn rates, customer lifetime value (CLV), net promoter score (NPS), and customer satisfaction (CSAT), as well as utilizing predictive modeling and machine learning to foresee customer behavior and take proactive measures to retain clients. Your knowledge should extend to financial regulations impacting customer communication, industry trends in financial technology (FinTech), customer service innovations, and the evolution of financial products and services. Additionally, you should have experience in creating or working with loyalty programs that keep customers engaged and encourage repeat business, as well as the ability to create strategies to cross-sell and up-sell financial products based on customer insights without being pushy. Requirements for this role include 10 years of experience in customer engagement and retention within the BFSI sector with a stock market focus, expertise in Clevertap, MoEngage, Adobe Marketing Cloud, Salesforce, or similar tools, strong experience in segmentation, email marketing, and push notifications, leadership skills, the ability to collaborate across departments, and being data-driven with a focus on improving customer experience and business KPIs.,

As a Customer Retention Specialist, your primary responsibility will be to stay updated on competitor movements, strategies, offers, and ground activities in order to effectively counter and prevent customer loss. You will be required to analyze data sets and trends to define user segments and implement timely changes to ensure that these segments remain relevant and up-to-date. Additionally, you will be responsible for bucketing user segments and developing personalized communication strategies to enhance user engagement and retention through journey automation using CleverTap. To qualify for this role, you should possess a Master's or equivalent degree in Mass Media or Communications, along with 4-6 years of experience in a Customer Retention role. Hands-on knowledge of campaign planning and execution is essential, and experience in the Gaming Industry or Consumer Tech sector would be highly preferred. Proficiency in managing CleverTap and utilizing the tool for automating communication journeys is a must. Furthermore, you should have a strong understanding of customer segments and motivators to effectively carry out your responsibilities.,

Title- Growth Management- Mutual Funds Group: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytms mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. About the Role: Drive user acquisition, engagement, and retention for our Mutual Funds platform, accelerating growth and increasing market share in the mutual fund investment space. Responsibilities: - Develop and execute data-driven growth strategies to boost user adoption and transaction volume for mutual fund products, with a primary focus on driving SIP registrations. - Design and implement A/B tests and experiments to optimize user journeys, improving key metrics such as conversion rates, SIP sign-ups, and customer retention. - Analyze investor behavior and identify opportunities for product enhancements, marketing campaigns, and customer segmentation. - Collaborate with marketing, product, and engineering teams to launch and refine growth initiatives focused on mutual fund investors. - Monitor and report on key performance indicators (KPIs) such as SIP registrations, assets under management (AUM), customer acquisition cost (CAC), and customer lifetime value (CLTV), providing actionable insights to stakeholders. - Identify and leverage new distribution channels, partnerships, and digital platforms to expand reach among mutual fund investors. - Plan and execute promotional campaigns in collaboration with Asset Management Companies (AMCs) to promote specific mutual fund schemes and drive targeted investments. - Implement user feedback loops to improve product experience, enhance investor satisfaction, and increase loyalty. - Focus on increasing repeat investments and enhancing overall investor lifetime value. Requirements: - 4-6 years of experience in growth marketing, product growth, or related roles. - Proven track record in driving growth, preferably within the fintech, investment, or financial services sectors. - Strong analytical skills with proficiency in tools such as Clevertap, Google Analytics, SQL, or similar platforms. - Hands-on experience with A/B testing and experimentation frameworks. - Deep understanding of user acquisition, engagement, and retention strategies specific to financial products or investment platforms. - Familiarity with digital marketing channels, campaign management, and performance marketing techniques. - Prior experience or understanding of the mutual funds industry or broader financial services is highly preferred. - Experience working with AMCs or managing promotional partnerships is a plus. - Excellent communication, collaboration skills, and a data-driven, results-oriented approach. Why join us A collaborative output driven program that brings cohesiveness across businesses through technology Improve the average revenue per use by increasing the cross-sell opportunities A solid 360 feedback from your peer teams on your support of their goals Compensation : If you are the right fit, we believe in creating wealth for you With enviable 500 mn+ registered users, 17 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants- and we are committed to it. Indias largest digital lending story is brewing here. Its your opportunity to be a part of the story!

As a CRM Manager at our company based in Bangalore, you will play a crucial role in driving customer engagement and retention strategies. With 5 to 7 years of experience in CRM, you will lead a dedicated team to execute campaigns using tools like MoEngage and HubSpot. Your responsibilities will include developing and implementing effective CRM strategies, mentoring your team, planning and executing campaigns across various channels, and working closely with other teams to optimize customer journeys. Your main responsibilities will involve developing and executing CRM strategies to enhance user engagement, retention, and revenue growth. You will also be responsible for managing and guiding a team of CRM specialists, planning and tracking campaigns across multiple channels, segmenting audiences effectively, collaborating with cross-functional teams, analyzing performance metrics, ensuring data integrity, conducting A/B testing, and staying updated with the latest CRM trends and marketing automation innovations. To qualify for this role, you should have at least 5-7 years of hands-on experience in CRM, with a minimum of 2 years in a management or lead position. Proficiency in Clevertap, MoEngage, and HubSpot is required, and certifications in these tools would be advantageous. Strong analytical skills, expertise in customer lifecycle management, excellent communication abilities, and the capacity to thrive in a fast-paced environment are essential attributes for success in this role. If you are a dynamic and results-driven CRM professional with a passion for customer engagement and retention, we invite you to join our team and make a significant impact on our CRM initiatives.,

About the role: We are seeking a dynamic and data-driven Manager of Growth to join our rapidly growing team. As a Manager of Growth, you will play a key role in driving customer acquisition, retention, and revenue growth across multiple channels. You will collaborate closely with the product, marketing, and sales teams to create and execute strategies that will propel our growth efforts. The ideal candidate will have a strong background in growth marketing, user acquisition, and analytics, with a focus on delivering measurable results. Key Responsibilities: Growth Strategy Development & Execution : Lead the development and execution of scalable growth strategies to increase user acquisition, engagement, and retention across various digital channels. Data-Driven Decision Making: Utilize analytics and key performance indicators (KPIs) to monitor, measure, and optimize growth initiatives. Work with data teams to set up dashboards and reporting mechanisms to track performance. Cross-functional Collaboration : Work closely with product, marketing, data, and sales teams to align growth initiatives with overall business goals and product roadmaps. Experimentation & Optimization: Drive A/B testing and other experiments to continuously refine and optimize campaigns. Lead efforts to identify opportunities for growth through new channels, content, or product offerings. User Acquisition & Retention: Develop and implement strategies for user acquisition and retention, focusing on both paid and organic channels. Collaborate with the marketing team to optimize paid media campaigns, SEO, SEM, and email marketing. Customer Segmentation & Targeting: Analyze customer segments and behaviors to inform personalized growth strategies. Create targeted marketing campaigns to maximize lifetime value and reduce churn. Revenue Growth: Drive initiatives that directly contribute to top-line revenue, focusing on improving conversion rates, optimizing the sales funnel, and maximizing the value of each customer. Reporting & Analytics: Track and report on growth metrics, including user acquisition costs, customer lifetime value (CLV), and other relevant KPIs. Provide actionable insights to leadership. Competitive Research: Stay informed on industry trends, competitor strategies, and emerging growth channels to maintain a competitive edge. Qualifications: Education : B.Tech Experience : 3-5 years of experience in a growth, marketing, or performance role, ideally in a high-growth startup or tech environment. Skills : Strong analytical skills and experience with data analysis tools (Google Analytics, Mixpanel, Tableau, etc.) Proficient in marketing automation tools (HubSpot, Marketo, etc.), paid advertising platforms (Google Ads, Facebook Ads, etc.), and CRM systems. Excellent understanding of growth channels, including SEO, SEM, paid social, content marketing, and email marketing. Ability to run A/B tests and interpret results to drive optimization. Solid understanding of customer lifecycle, customer segmentation, and funnel optimization. Strong project management skills and ability to juggle multiple priorities simultaneously. Soft Skills: Highly collaborative with strong interpersonal skills to work across teams. Detail-oriented, proactive, and results-driven with a focus on continuous improvement. Excellent communication and presentation skills. Preferred Qualifications: Experience in a SaaS or tech-driven company. Expertise in growth hacking, referral programs, or viral marketing strategies. Advanced knowledge of SQL or other data analysis tools. Knowledge of product growth metrics (DAU, MAU, churn, retention, LTV, etc.). Why join us? A collaborative output driven program that brings cohesiveness across businesses through technology Improve the average revenue per use by increasing the cross-sell opportunities A solid 360 feedback from your peer teams on your support of their goals Respect, that is earned, not demanded from your peers and manager Compensation: If you are the right fit, we believe in creating wealth for you With enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize credit for deserving consumers & merchants and we are committed to it. India’s largest digital lending story is brewing here. It’s your opportunity to be a part of the story!

CUSTOMER COMMUNICATIONS RESOURCE Job description Create and implement growth campaigns using Customer Engagement Platform for channels like email, SMS, Mobile push notification, in-apps etc. Assess and evaluate campaign performance and report insights periodically. Create and schedule promotional in-app banners and offers in CRM tools across functions. Work closely with the creative and design team to get the creative assets as per business requirement. Ability to analyse, understand and identify insights from data by using MS Excel. Maintain and analyse internal business trackers in Excel for periodic evaluation. Additional cross functional ownership on CRM tools for discount creation, complaints tracking and gamification modules. Primary Skills Mandatory Knowledge and work experience of customer relationship management and communication systems like: MoEngage, CleverTap etc Knowledge of building, scheduling and evaluating performance of Push Notification, In App Banners, Whatsapp campaigns for the customers. Proficiency in using MS Excel for analysing data, building pivots, funnels. Ability to execute online communications (push notifications, InApp Banners, Whatsapp) campaign responsibilities with a detailed understanding of business requirements, objectives, and priorities. Ability to work in a cross functional environment. Demonstrated success in executing compelling communications programs. Capability to understand, learn and use CRM tools which will be taught during onboarding KT sessions. Good verbal and written communication skills. Experienced with Microsoft Office products HTML knowledge is a plus Education UG: Any Graduate PG: Post Graduation Not Required Key Skills: 2+ years experience in Customer Engagement Platform

About the Role: - We are looking for a creative, analytical, and result-oriented Marketing lead to help drive the growth and engagement of Miko Max subscription. The person will work with business owners and cross-functional teams to plan coordinate and execute innovative marketing and communication initiatives to drive adoption among Miko's users - The ideal candidate will need to be detail-oriented and organized, have strong creative skills, capable of handling multiple projects and priorities at once, comfortable with ambiguity. Responsibilities : - Lead the marketing strategy, messaging, and go-to-market for Miko Max subscription across multiple channels including but not limited to email, push, website, and app to drive conversions and exceed business goals. - Design and execute strategies for New User Acquisition as well as user retention. - Design and execute the CLM journeys to improve conversions, subscription renewals - Working with a team of content writers, designers, and web developers to build a compelling discovery experience for Miko users - Develop co-branded marketing strategies with our content partners to showcase success and milestones. - Building content around new content partners to drive user engagement - Directing, planning, and assisting creative production with budget management. - Work with teams across functions (such as Product, Engineering, Content, etc.) in evaluating and implementing optimal marketing automation solutions - Develop and drive the CRM strategy; bring the over-arching Digital Activation ambition to life via a progressive CRM strategy, ensuring that the brand takes a more consumer-centric approach to key activations - Develop a personalized communication strategy for Miko customers using email, Push Notifications, SMS notifications, etc. - Create seasonal plans; working in partnership with the global CRM team on strategy and seasonal plan development. Utilize local CRM/global's existing tools and agencies, supplementing when necessary - Work with key technologies and tools to help in planning, activation, and analysis - Act as an evangelizer for the dynamic content/personalization initiatives in the Indian market, assuring an appropriate level of market buy-in and contributing to successfully drive personalization forward, by connecting content, data/analytical models, and all relevant front-end channels. Technical Responsibilities : - Plan and deliver CRM strategies to increase loyalty and retention. - Monitor and maximize customer lifetime value strategies ensuring maximum profitability. - Formulate CRM strategy, Communication calendar & Engagement policy, and CRM programs/campaigns and ensure to stay aligned with business objectives. - Collaborate with online, offline channels & IT to get customer data. - Strategize, Design, and implement cross-sell, and up-sell models - Use data and testing to optimize and improve the content and targeting for all customer communications. - Define, report on, and optimize key metrics Requirements : - Min 3+ years of marketing experience with a strong understanding of marketing channels, CRM marketing, and customer life cycle management - Experience building content strategies for brands - Experience building, executing, and scaling cross-functional marketing programs - Experience using data and metrics to measure impact, determine improvements, and ability to communicate success metrics - Consumer tech start-up background preferred - Past experience with marketing to international customers is a big plus - Any experience in CRM tools such as clevertap, MoEngage, airship, etc. - Solid understanding of consumer messaging and brand reputation. - Strong interpersonal/communication skills and a high level of strategic thinking. - Superior writing, research, presentation, and project management skills. - Broad understanding of and passion for the sports and fashion/entertainment industry. - Strong written and verbal, presentation and organizational skills - Good data analytics hands-on experience with consumer analytics tools - Accomplished a range of skills from strategic thinking to creative and detailed execution - Experience in re-engagement and remarketing - Familiar with Retail & E-Commerce process & systems

About the Role: - We are looking for a creative, analytical, and result-oriented Marketing lead to help drive the growth and engagement of Miko Max subscription. The person will work with business owners and cross-functional teams to plan coordinate and execute innovative marketing and communication initiatives to drive adoption among Miko's users - The ideal candidate will need to be detail-oriented and organized, have strong creative skills, capable of handling multiple projects and priorities at once, comfortable with ambiguity. Responsibilities : - Lead the marketing strategy, messaging, and go-to-market for Miko Max subscription across multiple channels including but not limited to email, push, website, and app to drive conversions and exceed business goals. - Design and execute strategies for New User Acquisition as well as user retention. - Design and execute the CLM journeys to improve conversions, subscription renewals - Working with a team of content writers, designers, and web developers to build a compelling discovery experience for Miko users - Develop co-branded marketing strategies with our content partners to showcase success and milestones. - Building content around new content partners to drive user engagement - Directing, planning, and assisting creative production with budget management. - Work with teams across functions (such as Product, Engineering, Content, etc.) in evaluating and implementing optimal marketing automation solutions - Develop and drive the CRM strategy; bring the over-arching Digital Activation ambition to life via a progressive CRM strategy, ensuring that the brand takes a more consumer-centric approach to key activations - Develop a personalized communication strategy for Miko customers using email, Push Notifications, SMS notifications, etc. - Create seasonal plans; working in partnership with the global CRM team on strategy and seasonal plan development. Utilize local CRM/global's existing tools and agencies, supplementing when necessary - Work with key technologies and tools to help in planning, activation, and analysis - Act as an evangelizer for the dynamic content/personalization initiatives in the Indian market, assuring an appropriate level of market buy-in and contributing to successfully drive personalization forward, by connecting content, data/analytical models, and all relevant front-end channels. Technical Responsibilities : - Plan and deliver CRM strategies to increase loyalty and retention. - Monitor and maximize customer lifetime value strategies ensuring maximum profitability. - Formulate CRM strategy, Communication calendar & Engagement policy, and CRM programs/campaigns and ensure to stay aligned with business objectives. - Collaborate with online, offline channels & IT to get customer data. - Strategize, Design, and implement cross-sell, and up-sell models - Use data and testing to optimize and improve the content and targeting for all customer communications. - Define, report on, and optimize key metrics Requirements : - Min 3+ years of marketing experience with a strong understanding of marketing channels, CRM marketing, and customer life cycle management - Experience building content strategies for brands - Experience building, executing, and scaling cross-functional marketing programs - Experience using data and metrics to measure impact, determine improvements, and ability to communicate success metrics - Consumer tech start-up background preferred - Past experience with marketing to international customers is a big plus - Any experience in CRM tools such as clevertap, MoEngage, airship, etc. - Solid understanding of consumer messaging and brand reputation. - Strong interpersonal/communication skills and a high level of strategic thinking. - Superior writing, research, presentation, and project management skills. - Broad understanding of and passion for the sports and fashion/entertainment industry. - Strong written and verbal, presentation and organizational skills - Good data analytics hands-on experience with consumer analytics tools - Accomplished a range of skills from strategic thinking to creative and detailed execution - Experience in re-engagement and remarketing - Familiar with Retail & E-Commerce process & systems.

Role Responsibilities: Accelerate growth metrics such as DAU, MAU, cross-sell, and up-sell for merchant business. Plan and execute CRM campaigns via Push, WhatsApp, SMS, Email, and In-app channels. Conduct A/B testing and experiments to optimize user conversion across funnels. Collaborate with cross-functional teams to ensure alignment and effective execution of campaigns. Job Requirements: 35 years of experience with marketing and web analytics tools like CleverTap, MoEngage, Mixpanel. Proven experience in executing large-scale digital marketing campaigns across various channels. Strong communication and interpersonal skills for effective cross-team collaboration. Bachelor's degree with at least 35 years of experience in digital marketing or a similar role.

About the Role: - We are looking for a creative, analytical, and result-oriented Marketing lead to help drive the growth and engagement of Miko Max subscription. The person will work with business owners and cross-functional teams to plan coordinate and execute innovative marketing and communication initiatives to drive adoption among Miko's users - The ideal candidate will need to be detail-oriented and organized, have strong creative skills, capable of handling multiple projects and priorities at once, comfortable with ambiguity. Responsibilities : - Lead the marketing strategy, messaging, and go-to-market for Miko Max subscription across multiple channels including but not limited to email, push, website, and app to drive conversions and exceed business goals. - Design and execute strategies for New User Acquisition as well as user retention. - Design and execute the CLM journeys to improve conversions, subscription renewals - Working with a team of content writers, designers, and web developers to build a compelling discovery experience for Miko users - Develop co-branded marketing strategies with our content partners to showcase success and milestones. - Building content around new content partners to drive user engagement - Directing, planning, and assisting creative production with budget management. - Work with teams across functions (such as Product, Engineering, Content, etc.) in evaluating and implementing optimal marketing automation solutions - Develop and drive the CRM strategy; bring the over-arching Digital Activation ambition to life via a progressive CRM strategy, ensuring that the brand takes a more consumer-centric approach to key activations - Develop a personalized communication strategy for Miko customers using email, Push Notifications, SMS notifications, etc. - Create seasonal plans; working in partnership with the global CRM team on strategy and seasonal plan development. Utilize local CRM/global's existing tools and agencies, supplementing when necessary - Work with key technologies and tools to help in planning, activation, and analysis - Act as an evangelizer for the dynamic content/personalization initiatives in the Indian market, assuring an appropriate level of market buy-in and contributing to successfully drive personalization forward, by connecting content, data/analytical models, and all relevant front-end channels. Technical Responsibilities : - Plan and deliver CRM strategies to increase loyalty and retention. - Monitor and maximize customer lifetime value strategies ensuring maximum profitability. - Formulate CRM strategy, Communication calendar & Engagement policy, and CRM programs/campaigns and ensure to stay aligned with business objectives. - Collaborate with online, offline channels & IT to get customer data. - Strategize, Design, and implement cross-sell, and up-sell models - Use data and testing to optimize and improve the content and targeting for all customer communications. - Define, report on, and optimize key metrics Requirements : - Min 3+ years of marketing experience with a strong understanding of marketing channels, CRM marketing, and customer life cycle management - Experience building content strategies for brands - Experience building, executing, and scaling cross-functional marketing programs - Experience using data and metrics to measure impact, determine improvements, and ability to communicate success metrics - Consumer tech start-up background preferred - Past experience with marketing to international customers is a big plus - Any experience in CRM tools such as clevertap, MoEngage, airship, etc. - Solid understanding of consumer messaging and brand reputation. - Strong interpersonal/communication skills and a high level of strategic thinking. - Superior writing, research, presentation, and project management skills. - Broad understanding of and passion for the sports and fashion/entertainment industry. - Strong written and verbal, presentation and organizational skills - Good data analytics hands-on experience with consumer analytics tools - Accomplished a range of skills from strategic thinking to creative and detailed execution - Experience in re-engagement and remarketing - Familiar with Retail & E-Commerce process & systems

About the Role: - We are looking for a creative, analytical, and result-oriented Marketing lead to help drive the growth and engagement of Miko Max subscription. The person will work with business owners and cross-functional teams to plan coordinate and execute innovative marketing and communication initiatives to drive adoption among Miko's users - The ideal candidate will need to be detail-oriented and organized, have strong creative skills, capable of handling multiple projects and priorities at once, comfortable with ambiguity. Responsibilities : - Lead the marketing strategy, messaging, and go-to-market for Miko Max subscription across multiple channels including but not limited to email, push, website, and app to drive conversions and exceed business goals. - Design and execute strategies for New User Acquisition as well as user retention. - Design and execute the CLM journeys to improve conversions, subscription renewals - Working with a team of content writers, designers, and web developers to build a compelling discovery experience for Miko users - Develop co-branded marketing strategies with our content partners to showcase success and milestones. - Building content around new content partners to drive user engagement - Directing, planning, and assisting creative production with budget management. - Work with teams across functions (such as Product, Engineering, Content, etc.) in evaluating and implementing optimal marketing automation solutions - Develop and drive the CRM strategy; bring the over-arching Digital Activation ambition to life via a progressive CRM strategy, ensuring that the brand takes a more consumer-centric approach to key activations - Develop a personalized communication strategy for Miko customers using email, Push Notifications, SMS notifications, etc. - Create seasonal plans; working in partnership with the global CRM team on strategy and seasonal plan development. Utilize local CRM/global's existing tools and agencies, supplementing when necessary - Work with key technologies and tools to help in planning, activation, and analysis - Act as an evangelizer for the dynamic content/personalization initiatives in the Indian market, assuring an appropriate level of market buy-in and contributing to successfully drive personalization forward, by connecting content, data/analytical models, and all relevant front-end channels. Technical Responsibilities : - Plan and deliver CRM strategies to increase loyalty and retention. - Monitor and maximize customer lifetime value strategies ensuring maximum profitability. - Formulate CRM strategy, Communication calendar & Engagement policy, and CRM programs/campaigns and ensure to stay aligned with business objectives. - Collaborate with online, offline channels & IT to get customer data. - Strategize, Design, and implement cross-sell, and up-sell models - Use data and testing to optimize and improve the content and targeting for all customer communications. - Define, report on, and optimize key metrics Requirements : - Min 3+ years of marketing experience with a strong understanding of marketing channels, CRM marketing, and customer life cycle management - Experience building content strategies for brands - Experience building, executing, and scaling cross-functional marketing programs - Experience using data and metrics to measure impact, determine improvements, and ability to communicate success metrics - Consumer tech start-up background preferred - Past experience with marketing to international customers is a big plus - Any experience in CRM tools such as clevertap, MoEngage, airship, etc. - Solid understanding of consumer messaging and brand reputation. - Strong interpersonal/communication skills and a high level of strategic thinking. - Superior writing, research, presentation, and project management skills. - Broad understanding of and passion for the sports and fashion/entertainment industry. - Strong written and verbal, presentation and organizational skills - Good data analytics hands-on experience with consumer analytics tools - Accomplished a range of skills from strategic thinking to creative and detailed execution - Experience in re-engagement and remarketing - Familiar with Retail & E-Commerce process & systems

About the Role: - We are looking for a creative, analytical, and result-oriented Marketing lead to help drive the growth and engagement of Miko Max subscription. The person will work with business owners and cross-functional teams to plan coordinate and execute innovative marketing and communication initiatives to drive adoption among Miko's users - The ideal candidate will need to be detail-oriented and organized, have strong creative skills, capable of handling multiple projects and priorities at once, comfortable with ambiguity. Responsibilities : - Lead the marketing strategy, messaging, and go-to-market for Miko Max subscription across multiple channels including but not limited to email, push, website, and app to drive conversions and exceed business goals. - Design and execute strategies for New User Acquisition as well as user retention. - Design and execute the CLM journeys to improve conversions, subscription renewals - Working with a team of content writers, designers, and web developers to build a compelling discovery experience for Miko users - Develop co-branded marketing strategies with our content partners to showcase success and milestones. - Building content around new content partners to drive user engagement - Directing, planning, and assisting creative production with budget management. - Work with teams across functions (such as Product, Engineering, Content, etc.) in evaluating and implementing optimal marketing automation solutions - Develop and drive the CRM strategy; bring the over-arching Digital Activation ambition to life via a progressive CRM strategy, ensuring that the brand takes a more consumer-centric approach to key activations - Develop a personalized communication strategy for Miko customers using email, Push Notifications, SMS notifications, etc. - Create seasonal plans; working in partnership with the global CRM team on strategy and seasonal plan development. Utilize local CRM/global's existing tools and agencies, supplementing when necessary - Work with key technologies and tools to help in planning, activation, and analysis - Act as an evangelizer for the dynamic content/personalization initiatives in the Indian market, assuring an appropriate level of market buy-in and contributing to successfully drive personalization forward, by connecting content, data/analytical models, and all relevant front-end channels. Technical Responsibilities : - Plan and deliver CRM strategies to increase loyalty and retention. - Monitor and maximize customer lifetime value strategies ensuring maximum profitability. - Formulate CRM strategy, Communication calendar & Engagement policy, and CRM programs/campaigns and ensure to stay aligned with business objectives. - Collaborate with online, offline channels & IT to get customer data. - Strategize, Design, and implement cross-sell, and up-sell models - Use data and testing to optimize and improve the content and targeting for all customer communications. - Define, report on, and optimize key metrics Requirements : - Min 3+ years of marketing experience with a strong understanding of marketing channels, CRM marketing, and customer life cycle management - Experience building content strategies for brands - Experience building, executing, and scaling cross-functional marketing programs - Experience using data and metrics to measure impact, determine improvements, and ability to communicate success metrics - Consumer tech start-up background preferred - Past experience with marketing to international customers is a big plus - Any experience in CRM tools such as clevertap, MoEngage, airship, etc. - Solid understanding of consumer messaging and brand reputation. - Strong interpersonal/communication skills and a high level of strategic thinking. - Superior writing, research, presentation, and project management skills. - Broad understanding of and passion for the sports and fashion/entertainment industry. - Strong written and verbal, presentation and organizational skills - Good data analytics hands-on experience with consumer analytics tools - Accomplished a range of skills from strategic thinking to creative and detailed execution - Experience in re-engagement and remarketing - Familiar with Retail & E-Commerce process & systems

Assistant Manager - Product Marketing,product marketing, campaign execution,growth marketing,fintech, SaaS, or B2B tech,Jira, ZOHO CRM, Google Analytics, Figma,CMS platforms (e.g., Strapi),MoEngage, CleverTap, WebEngage,GTM, Marketing checklist