Senior Market Researcher

ESSENTIAL DUTIES AND RESPONSIBILITIES:

In this role as a Senior Market Researcher, in addition to the maintenance, enhancement and validation of the customer contact databases, you will be responsible for entire OPCO specific visibility projects, including the leading of calls with key stakeholders, the end-to-end management of projects and related tasks via ticket system, ensuring timely and accurate delivery of insights. You will mentor less experienced team members, and you care for the documentation of new processes by creating respective SOPs and documentation.

This position is part of the Marketing Team located in Bangalore/ Mumbai.

• Responsible for secondary research/data mining to identify decision makers.
• Acquaintances with databases like (PubMed, NIH, LinkedIn, XING), validating, examining data and sharing high quality customer data with the global team.
• Help improve operational performance through data analysis.
• Executes data research/mining process whereby potential customers account list comprising detailed contact information are generated and validated for quality.
• Apply research methodologies, approach, accuracy and meeting timelines for deliverables.
• Analyses the customer data to provide trends across segments; to ensure our business strategies address our ever-changing markets.

CRITICAL COMPETENCIES / SUCCESS FACTORS

QUALIFICATIONS:

• Bachelor’s degree in marketing with an emphasis in computer science, information technology, digital marketing, digital communications, or equivalent experience.
• Minimum 5 - 6 years of secondary market research experience; data research/mining & analysis (Product based secondary research is preferred)
• Highly skilled Market Research Specialist responsible for delivering in-depth insights and supporting strategic decision-making.
• Ability to communicate with global cross functional leaders and requestors in Veralto.
• Advanced knowledge of MS Excel and Access required.
• Basic Knowledge of Marketo and Salesforce
• Fluent in English
• Willingness to learn and grow - initiative-taking attitude towards personal and professional development.
• Responsible for leading calls with key stakeholders such as Hach and other Opco Requestors
• Oversee end-to-end management of projects and related tasks via Wrike, ensuring timely and accurate delivery of insights.
• The role requires understanding of Marketo and CRM platforms such as Salesforce, with a particular focus on creating and customizing reports based on requests.
• Ensure timely communication and updates on project status and deliverables
• Collaborate with cross-functional teams to gather and analyze data relevant to market research initiatives
• Ability to manage multiple projects simultaneously and meet deadlines
• Agility to quickly grasp & easily adapt to innovative ideas, concepts, and methods.
• Initiative-taking and action oriented
• Strong analytical skills
• Excellent written and verbal communication skills.
• Strong people skills and ability to build long term relationships. Teamwork and ability to work across cultures, locations and business teams
• Is open minded
• High on integrity.

ENVIRONMENT

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is occasionally required to reach with hands and arms. The employee is constantly required to sit. The employee may occasionally squat, turn/twist, or reach. The employee is constantly using hands to: finger, handle, feel, or operate objects, and computer keyboards. The employee is occasionally required to walk, stand, climb, balance, stoop, bend, kneel, crouch or crawl, and talk, hear, and smell.

The employee must occasionally lift, carry, push, or pull up to 0 pounds. N/A

Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception, and the ability to adjust focus.

Work Environment

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The work environment consists of an indoor, work, or home office environment with good ventilation, adequate lighting, and low noise levels.

The duties listed in job descriptions are intended only as illustrations of the various types of work that may be performed. The omission of specific statements of duties does not exclude them from the position if the work is similar, related, or a logical assignment to the position. The job description does not constitute an employment agreement between the employer and employee and is subject to change by the employer as the needs of the employer and requirements of the job change.

PRE-EMPLOYMENT TESTING

External hiring into this position is contingent upon successfully completing a pre-employment drug screen and background check and possible credit history review.

At Veralto, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.
If you’ve ever wondered what’s within you, there’s no better time to find out.

Unsolicited Assistance

We do not accept unsolicited assistance from any headhunters or recruitment firms for any of our job openings. All resumes or profiles submitted by search firms to any employee at any of the Veralto companies, in any form without a valid, signed search agreement in place for the specific position, approved by Talent Acquisition, will be deemed the sole property of Veralto and its companies. No fee will be paid in the event the candidate is hired by Veralto and its companies because of the unsolicited referral.