Senior Manager – New Product Development (NPD) – Food & Cosmetics Brand

4 years

0 Lacs

Posted:4 days ago| Platform: Linkedin logo

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Job Type

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Job Description

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About the Role

Senior Manager – New Product Development (NPD)

From developing functional foods to designing high-performance skincare, you will play a pivotal role in turning bold ideas into successful market launches. If you thrive on building future-ready products at the intersection of nutrition, beauty, and wellness—this role is for you.


Key Responsibilities


Product Ideation & Conceptualization

  • Identify consumer trends across nutrition, skincare, and beauty to propose new product concepts.
  • Lead cross-functional ideation workshops to build a strong pipeline of innovative launches.
  • Conduct market, technical, and financial feasibility studies for both food and cosmetic products.


Recipe & Formula Development

  • Develop new

    food formulations

    balancing taste, nutrition, and cost objectives.
  • Create

    cosmetic formulations

    (skincare, haircare, and body care), ensuring efficacy, safety, and sensory appeal.
  • Ensure compliance with regulatory standards for FSSAI (food) and FDA/BIS (cosmetics).
  • Optimize formulations for scalability, stability, and consumer satisfaction.


Prototyping & Product Testing

  • Manage kitchen/lab trials and pilot batches for both food and cosmetic ranges.
  • Collaborate with QA, R&D, and regulatory teams to design robust testing protocols.
  • Conduct sensory evaluations, stability studies, dermatological safety tests, and shelf-life analysis.


Packaging Innovation

  • Partner with packaging and design teams to develop functional, aesthetic, and sustainable packaging.
  • Stay ahead of global packaging trends in

    food safety

    and

    cosmetic luxury design

    .
  • Oversee compatibility and stability testing of formulations with packaging materials.


Nutritional, Efficacy & Compliance

  • For food products: Ensure all products meet nutritional targets (e.g., clean label, high protein, low sugar).
  • For cosmetics: Ensure formulations deliver proven efficacy (hydration, repair, anti-aging, etc.) backed by claims substantiation.
  • Liaise with regulatory and legal teams for labeling, compliance, and documentation across categories.


Cross-Functional Collaboration

  • Work closely with marketing, sales, supply chain, and procurement for smooth go-to-market launches.
  • Collaborate with third-party labs, manufacturers, and co-packers across both verticals.
  • Provide technical expertise during consumer trials and marketing campaigns.


Qualifications & Skills

  • Bachelor’s or master’s degree in food technology,

    cosmetic science, chemistry, biotechnology, or related fields

    .
  • 4–10+ years of NPD experience in

    FMCG, food & beverages, health foods, skincare, or cosmetics

    sectors.
  • Proven track record of end-to-end product development (concept → formulation → market launch).
  • Strong understanding of functional ingredients, actives, sensory science, and safety protocols.
  • Hands-on experience with

    R&D trials, stability/shelf-life studies, and efficacy testing

    .
  • Project management skills with the ability to balance creativity and technical rigor.
  • Consumer-first mindset, curiosity, and passion for both wellness and beauty.


What You’ll Get

  • Opportunity to shape innovations across

    nutrition and beauty categories

    in a high-impact brand.
  • Exposure to global ingredient trends, food tech, cosmetic actives, and packaging design.
  • Collaborative, fast-paced work culture with cross-functional leadership opportunities.
  • Competitive compensation, a strong growth path, and flexibility for learning and development.


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