Senior Manager Marketing

Job Description

Design & implement a PAN India Outdoor strategy for Print , Hoardings , Radio & TV Manage social media strategies across platforms Development of Monthly Content calendar Must have excellent understanding of aesthetics & creatives in releasing Print ads Must have good exposure of releasing Radio / TV Ads Must have good exposure in developing and updating of all promotional material, including sales aids, brochures, posters , standies , signages etc. To work in close association with sales team, responsible for entire Outdoor marketing activity. Vendor Negotiations, collaborate with creative team and design agencies Indepth knowledge of adobe creative cloud software like photoshop, Illustrator, Premiere and Aftereffect Indepth knowledge of print designing Directing video and Photo shoots Ensuring good quality of all branding material as per specifications Monitor competition activity and design appropriate strategy Must have good analytical skills. Analyse performance metrics and optimize content for maximum reach on each platform Develop Innovative ideas to enhance brand presence and engagement Creative storytelling and designing impactful visuals Must have excellent communication skills Proficiency with MS excel and other MS office tools Roles and Responsibilities Design & implement a PAN India Outdoor strategy for Print , Hoardings , Radio & TV Manage social media strategies across platforms Development of Monthly Content calendar Must have excellent understanding of aesthetics & creatives in releasing Print ads Must have good exposure of releasing Radio / TV Ads Must have good exposure in developing and updating of all promotional material, including sales aids, brochures, posters , standies , signages etc. To work in close association with sales team, responsible for entire Outdoor marketing activity. Vendor Negotiations, collaborate with creative team and design agencies Indepth knowledge of adobe creative cloud software like photoshop, Illustrator, Premiere and Aftereffect Indepth knowledge of print designing Directing video and Photo shoots Ensuring good quality of all branding material as per specifications Monitor competition activity and design appropriate strategy Must have good analytical skills. Analyse performance metrics and optimize content for maximum reach on each platform Develop Innovative ideas to enhance brand presence and engagement Creative storytelling and designing impactful visuals Must have excellent communication skills Proficiency with MS excel and other MS office tools