The purpose of this role is to implement and execute Commerce campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets.Be responsible for driving client KPIs on different marketplaces including Amazon, Flipkart, QCommerce, Pharmacy, Beauty and Fashion by working with an ad operations teamBe responsible for driving organizational KPIs, SLAs towards ensuring on-time & high-quality delivery of work by the teamUnderstand client goals, give strategic direction and refine campaign plans before they go to client.Finalise advertising plans with client input – mutual alignment of plans with the client based on key objectives and KPIs to be achievedProvide recommendations and guide AdOps team in execution of strategies for Campaign Structuring, Targeting, Creatives, Betas and other facets of advertising in accordance with client goals for Marketplaces
- Drive use of automation and tech for reporting with the AdOps tea
mBuild, watch and maintain the digital advertising budget and track success metricsOversee all regular (and ad hoc) analysis of digital activity required to be sent to the clientOversee quality and depth of insights being provided by the AdOps teamUnderstanding client brief holistically to identify gaps/opportunities for scaling client revenue, or building efficiencies on current campaignsResponsible for managing a client portfolio of 4-6 accountsReview performance being delivered on all client accounts through regular scrums with the teamUnderstand and stay current on industry trends, competitive landscape as relevant to assigned clientsBe accountable for showcasing business growth during Monthly, Quarterly, Half Yearly and Annual Business Review meetings with the clientBe responsible for Team Growth and planning personal development programs for subordinatesTake PDPs of team membersBe accountable for Quality and timely deliverables for clients’ requests by the AdOps teamWork with Business Teams to drive New Business pitches including preparation and presentation of audits, planning and strategic recommendation
You'd fit right in, if you
:Are any Graduate/MBA with 3-6 years of experience years of relevant work experience in managing and running Amazon Ads through self-serve platformsAdditionally have experience of running self-serve campaigns and / or display campaigns on other marketplace platformsHave hands on experience of using tools like Helium 10, Amazon Pi, Amazon Drona. Experience of using other marketplace tools will be beneficial, but not necessary.Have 1+ years of people management experience (mandatory)Have experience in managing the advertising spends for multiple client accounts at the same timeHave strong project management skills including demonstrated ability to think end-to-end, and manage long-term projectsHave excellent problem-solving and analytical skillsHave excellent communication and interpersonal skills, with the ability to be personable yet persistentHave an appetite for Risk and should be a strong decision-make
Location:
Bangalore
Brand:
Iprospect
Time Type:
Full time
Contract Type:
Permanent