Senior Graphic Designer

About the Role

We are looking for a visionary Senior Brand Communications Designer to lead andelevate our brand’s visual identity across all platforms. As a senior creative leader, you willnot only shape the design direction but also mentor a growing team, ensuring consistency,innovation, and strategic alignment in all brand communications.

Key Responsibilities

● Creative Leadership: Own the visual language of the brand, ensuring all creativeoutput is aligned with brand strategy, tone, and positioning.● Team Management: Lead, inspire, and mentor junior and mid-level designers,fostering a collaborative and high-performing creative environment.● Cross-Functional Collaboration: Partner with marketing, product, retail, andcontent teams to translate business objectives into powerful design solutions.● Campaign Development: Conceptualize and execute creative campaigns acrossdigital, print, retail, and experiential channels.● Brand Consistency: Establish and uphold brand guidelines and design systems,ensuring visual consistency across all brand touchpoints.● Packaging & Retail Design: Oversee product packaging, in-store design, andpoint-of-sale branding that enhances customer engagement.● UI/UX Oversight: Contribute to the visual design and user experience of the brand’swebsite and e-commerce platforms.● AI Integration: Leverage emerging AI-based design tools and techniques toenhance productivity and creative output.● Trend Forecasting: Stay ahead of design and consumer trends to keep the brandvisually fresh, modern, and culturally relevant.● Strategic Thinking: Translate complex briefs into clear creative direction with a deepunderstanding of branding and consumer psychology.RequirementsBachelor's degree in Visual Communication, Graphic Design, or related field. ● 3–5 years of experience in brand design, preferably within a fast-paced brand oragency setting.● A strong portfolio showcasing brand development, campaign design, andmulti-channel execution.● Proficiency in Adobe Creative Suite, Figma, and AI design tools.● Strong leadership, communication, and time management skills.● Ability to balance creative vision with business goals and timelines.BenefitsESIPFHealth Insurance