Senior Executive - performance Marketing (2+ years)

About the company

Ketto is Asia's largest tech-enabled crowdfunding platform with a vision - healthcare for all. We are a profit making organization with a valuation of more than 100 Million USD. With over 1,100 crores raised from more than 60 lakh donors, we have positively impacted the lives of 2 lakh+ campaigners. Ketto has embarked on a high-growth journey, and we would like you to be part of our family, helping us to create large-scale impact on a daily basis by taking our product to the next level.

Responsibilities

• You will be responsible for end-to-end strategizing and execution for platforms like Taboola, AdRoll, Twitter & Criteo.
• Manage and optimize digital advertising campaigns across various channels, including native and biddable platforms.
• Collect, report and analyze data; identify trends and insights in order to achieve maximum ROI on campaigns
• Stay up-to-date on industry trends and best practices to continuously improve our digital marketing efforts
• Set up, test and manage attribution and tracking for all activity

Requirements

• 1-3 years of experience in managing platforms like Taboola, Adroll & Cretio.
• Proficiency in Google Analytics, Google Ads, and other digital marketing tools
• Strong analytical skills and the ability to interpret data to drive decision-making
• Excellent communication and collaboration skills
• Detail-oriented with the ability to manage multiple projects simultaneously

If you are a results-driven individual with a passion for digital marketing, we would love to hear from you.

• Join our team and help us take our digital marketing efforts to the next level!