Senior Copywriter

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Position

Senior Copywriter

Location - Mumbai, India

About Brandmovers

Brandmovers is a global creative technology agency network, headquartered in Atlanta with other offices in New York, London and Mumbai.

Brandmovers India, born and bred in Mumbai since 2011, is one of the older creative digital agencies who have stood the test of time in India’s digital revolution.

Our motto of “less ordinary and more powerful” comes alive in our partnerships with some of the world’s fastest growing companies and most admired brands including including Manchester United, Universal Studios, Pepsi, KFC, Doritos, Loreal, Hilton, Titan, Fastrack, Westside, United Colors of Benetton, The Bodyshop, Luxottica (Vogue Eyewear & Oakley), Unilever (Lakme Salon & Elle18), Aditya Birla Group, Jack Daniel's, Moët Hennessy (LVMH), Reebok Classics, Biba, ORRA, Myntra, Swiggy and many others.

https://www.instagram.com/brandmoversindia/

https://brandmovers.in/

Responsibilities

• Responsible for conceptualising and writing for daily content activities on several social networks including, Instagram, Linkedin, Twitter, Facebook and others where applicable.
• The individual must have a keen interest in digital platforms with an exceptional mode of storytelling and is able to bring rich details alive within the primary forms of online social media and digital content (social posts, stories, reels, AR filters, AI generative content).
• A multi-talented multi-tasker comfortable doing everything from digital films to digital banners and from brochures to buses
• Has a ‘can –do’ attitude. Never gives up, till a creative brief is cracked.
• Brainstorm and bring ideas to life alongside an art director within the creative department.
• Use client briefs to conceive, develop and produce effective advertising campaigns.
• Write clear, persuasive, and original copy for social media, print, web, radio and TV advertisements. These include social posts, slogans, catchphrases, messages, scripts, jingles and taglines.

Qualifications

Preferred Education and Qualifications (not necessary)

• Graduate / Postgraduate in Mass Communication / Advertising / English

Essential Skills

• 4-6 years of experience.
• High levels of motivation and perseverance with a strong sense of conviction in your ideas, plus the skills and confidence to express them.
• Ability to translate / adapt offline ideas to digital.
• The ability to take feedback well and adapt ideas to clients' and colleagues' needs.
• The capacity to multitask and meet tight deadlines.
• A good knowledge of popular culture and trends.
• The individual must have outstanding attention to detail (especially when it comes to grammar and writing), and ability to manage several different pieces of information at once.
• The consistent ability to produce and communicate fresh ideas and visual concepts
• High levels of motivation and perseverance with a strong sense of conviction in your ideas, plus the skills and confidence to express them
• Team working skills