Job Description
Title: Senior Ad Revenue Specialist
Location: New Delhi, India
The Role: The Ads team is looking for an experienced and motivated individual to learn and support our advertising efforts. You will be a part of a recognized and passionate team that is focused on advanced monetization strategies to bring our amazing products to students.
You will work with the yield and engineering teams to support our goals and initiatives. Prior experience in digital advertising is required, preferably with a Publisher. You should have an understanding of programmatic and direct advertising and a passion for data analysis, understanding and spotting trends and be a proactive communicator to ensure the whole team is aware of your work.
What You’ll Be Working On:
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Support the efforts of the yield and engineering team to accomplish business goals.
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Design and analyze A/B test to further optimize our ad set up.
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Own the development of features and integrations from start to finish. Sizing opportunity, testing, scaling, checking performance at scale.
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Help grow our current vendor partnerships by monitoring changes in performance, opportunities, optimization & programmatic strategy. These partnerships include SSP integrations, Identity solutions and 1st party data management vendors.
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Leverage various data sources to identify performance trends and proactively generate actionable insights and recommendations.
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Communicate initiative progress to leadership in a timely manner and proactively identify risks to timelines.
Requirements:
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8+ years of programmatic advertising working within the publisher space.
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Experience working with programmatic ad serving platforms (Google Ad Manager, OpenX, Xandr).
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A holistic understanding of the digital advertising landscape (auction dynamics, bid requests, ad mediation).
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Experience in leading programmatic strategy, 1st party data management, audience segment creation and high impact formats.
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Excellent analytical skills and the ability to make data driven recommendations.
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Excellent written and verbal communications skills, this is just as important as technical and analytical skills. Properly and proactively communicate roadblocks, timelines, and important updates to the team.
Why do we exist?
Students are working harder than ever before to stabilize their future. Our recent research study called
State of the Student
shows that nearly 3 out of 4 students are working to support themselves through college and 1 in 3 students feel pressure to spend more than they can afford. We founded our business on provided affordable textbook rental options to address these issues. Since then, we’ve expanded our offerings to supplement many facets of higher educational learning through Chegg Study, Chegg Math, Chegg Writing, Chegg Internships, Chegg Skills, and more to support students beyond their college experience. These offerings lower financial concerns for students by modernizing their learning experience. We exist so students everywhere have a smarter, faster, more affordable way to student.
About Us
What is Chegg?
An ‘always on’ digital learning platform.
Chegg puts students first…Everything we build in this company is student-focused, making us the leading student-first connected learning platform. Chegg strives to improve the overall return on investment in education by helping students learn more in less time and at a lower cost. This is achieved by providing students a multitude of educational tools from affordable textbook rentals to Chegg Study which supplements their learning through 24/7 tutor access, step-by-step help with questions, and more.
Chegg is a publicly-held company based in Santa Clara, California and trades on the NYSE under the symbol CHGG.
