Search Engine Optimization Executive

Location: Gwalior
Job Type: Full-time
Company: Career Mantra

About the Role:
We are looking for a skilled and detail-oriented SEO Specialist to join our marketing team. The ideal candidate will be responsible for optimizing our website, improving keyword rankings, increasing organic traffic, and enhancing overall online visibility. You will work closely with the content and marketing teams to develop and implement effective SEO strategies.

Key Responsibilities:

• Conduct keyword research and identify opportunities to improve website visibility.
• Develop and implement on-page and off-page SEO strategies.
• Optimize website content, landing pages, and blogs for search engines.
• Perform regular SEO audits and recommend technical improvements.
• Monitor and analyze website performance using tools like Google Analytics, Search Console, SEMrush, Ahrefs, etc.
• Build high-quality backlinks through ethical link-building strategies.
• Stay updated with the latest SEO trends, algorithm updates, and industry best practices.
• Collaborate with the content and development teams to ensure SEO best practices are followed.
• Track, report, and communicate key performance metrics.
• Improve website user experience to enhance engagement and conversion.

Required Skills & Qualifications:

• Bachelor’s degree in Marketing, IT, Business, or related field.
• Proven experience as an SEO Specialist or similar role.
• Strong knowledge of search engine algorithms, ranking factors, and SEO tools.
• Experience with technical SEO, keyword research, and backlink strategies.
• Familiarity with HTML, CSS, and basic website structure (preferred).
• Strong analytical, problem-solving, and communication skills.
• Ability to work independently and in a team environment.

Preferred Qualifications (Optional):

• Experience with content management systems (WordPress, Shopify, etc.).
• Knowledge of local SEO and Google My Business optimization.
• Understanding of PPC campaigns as a plus.

Why Join Us?

• Opportunity to work in a dynamic and growth-oriented environment.
• Collaborative and supportive team culture.
• Room for career growth and skill development.

Job Type: Full-time

Pay: ₹10,066.33 - ₹31,409.61 per month

Work Location: In person

Expected Start Date: 26/11/2025