Sales/Marketing

Sales and Marketing Executive (Educational Sales and Admission Counselling)

Company Overview

We are a leading educational institution dedicated to providing high-quality academic programs and fostering student success. We are seeking a dynamic Sales and Marketing Executive to join our team, focusing on educational sales and admission counselling to drive enrollment and promote our programs.

Job Title

Sales and Marketing Executive (Educational Sales and Admission Counselling)

Job Summary

The Sales and Marketing Executive will be responsible for driving student enrollments through effective sales strategies and admission counselling. This role involves promoting our educational programs, engaging with prospective students and their families, and building strong relationships to achieve enrollment targets. The ideal candidate is a persuasive communicator with a passion for education and a proven track record in sales or marketing.

Key Responsibilities

• Lead Generation and Prospect Engagement: Identify and engage prospective students through various channels, including phone calls, emails, social media, and in-person events.
• Admission Counselling: Provide personalized guidance to prospective students and their families, addressing queries about programs, admission processes, and financial options.
• Sales Targets: Achieve monthly and quarterly enrollment targets by converting leads into enrolled students.
• Marketing Campaigns: Collaborate with the marketing team to develop and execute promotional campaigns, including digital marketing, open houses, and educational fairs.
• Relationship Building: Build and maintain relationships with schools, community organizations, and other stakeholders to enhance outreach efforts.
• Data Management: Maintain accurate records of leads, follow-ups, and enrollments using CRM software.
• Market Research: Stay updated on industry trends, competitor offerings, and student preferences to refine sales and marketing strategies.
• Event Coordination: Organize and participate in admission events, webinars, and workshops to showcase programs and attract potential students.
• Feedback Collection: Gather feedback from students and parents to improve the admission process and program offerings.

Qualifications

• Education: Bachelor’s degree in Marketing, Business Administration, Education, or a related field.
• Experience: 2-3 years of experience in sales, marketing, or admission counselling, preferably in the education sector.
• Skills:
• Excellent communication and interpersonal skills.
• Strong sales and negotiation abilities.
• Proficiency in MS Office Suite.
• Knowledge of digital marketing tools and social media platforms.
• Ability to work independently and as part of a team.
• Strong organizational and time-management skills.
• Attributes:
• Passion for education and helping students achieve their goals.
• Results-oriented with a proactive approach to problem-solving.
• Ability to handle objections and address concerns effectively.

Preferred Qualifications

• Experience in educational sales or admission counselling for higher education institutions.
• Familiarity with digital marketing strategies, and social media advertising.
• Existing network of contacts in the education sector.

Compensation and Benefits

• Competitive salary with performance-based incentives.
• Professional development opportunities.
• Supportive and collaborative work environment.

Job Types: Full-time, Permanent

Pay: From ₹400,000.00 per year

Compensation Package:

• Performance bonus

Schedule:

• Day shift
• Fixed shift

Work Location: In person