Sales & Marketing Manager

Job Title: Marketing Manager – Hearing Solutions Location: Nagpur (Bajaj Nagar) Industry: Hearing Aids / Hearing Solutions Employment Type: Full Time About Us : We are a leading provider of hearing solutions, focused on delivering high-quality hearing aids and support services to our patients. We are looking for a dynamic Marketing Manager based in Nagpur to drive patient lead generation, appointments and strengthen our market presence through campaigns, doctor-visits and outreach efforts. Key Responsibilities Develop, plan and execute marketing strategies and campaigns (online & offline) aimed at generating patient leads and increasing appointment volume for our hearing solutions. Initiate and coordinate outreach with ENT doctors, audiologists and hearing-care professionals in the Nagpur market and surrounding areas to build referral pipelines. Organise and manage hearing camps, community events, and promotional activities to raise awareness and drive foot-fall. Monitor, track and report on lead generation metrics, campaign performance, appointment conversion, budget utilisation and return on marketing efforts. Maintain and analyse data in Excel (lead tracking, campaign spend vs outcome, conversion rates) to guide future marketing decisions. Work closely with the sales/clinic team to ensure seamless hand-over of leads, follow-up and maximising conversion of appointments. Manage local market intelligence: competitor activity, industry trends in hearing solutions, local consumer behaviour, doctor referral trends. Drive awareness and brand presence in the Nagpur market: local advertising, tie-ups, doctor engagement, patient testimonials, in-clinic promotions. Ensure communication materials (flyers, posters, digital content) are timely, relevant and aligned to our brand and offering. Desired Candidate ProfileMinimum X years of experience in marketing (preferably 3-5 years or more) in the hearing aid / hearing solutions / audiology / allied health care industry. Strong network or experience in working with ENT doctors / audiologists / hearing clinics in the Nagpur / Maharashtra region is a big plus. Based in Nagpur (or willing to relocate/be local) – ideally someone who already resides in Nagpur and knows the local market. Excellent communication skills in Hindi, Marathi and English (both written and spoken). Strong skills in Microsoft Excel: ability to maintain sheets, generate reports, analyse data, derive insights. Good interpersonal skills, self-driven, target-oriented, comfortable meeting doctors/clinics and representing the company externally. Ability to work independently, travel locally for doctor/clinic visits, events and outreach as required. Comfortable with both field marketing (doctor visits, camps) and coordinating internal marketing activities (campaigns, tracking, reporting). Educational & Other RequirementsBachelor’s degree in Marketing, Business Administration or similar. Prior experience in the hearing aid / audiology / hearing-care sector preferred. Local market knowledge of Nagpur/Maharashtra region is advantageous. Valid driving licence or ready to travel locally as needed. What We OfferOpportunity to grow with a focused hearing-solutions company in a key market. Autonomy to shape the marketing initiative in the Nagpur region. Performance-based incentives tied to lead generation / appointments / conversions. Supportive team, resources and access to hearing-care specialists and clinics.