Sales & Marketing Manager – Educational Publications

Job Title: Sales & Marketing Manager – Educational Publications
Experience Required: 8 to 10 Years
Location: Chennai
Industry: Education / Publishing
Employment Type: Full-Time

Job Summary:

We are seeking an experienced and dynamic Sales & Marketing Manager to lead and expand our sales and distribution network for educational products and publications. The ideal candidate will have a strong background in educational publishing, proven expertise in sales strategy, and a robust understanding of distribution models across schools, bookstores, and institutional channels.

Key Responsibilities:

• Develop and execute sales and marketing strategies to drive revenue growth for educational books and related products.
• Manage and expand the distribution network across regions – including dealers, distributors, institutional clients, and school networks.
• Build and maintain strong relationships with key stakeholders including school management, educators, and channel partners.
• Analyze market trends, customer needs, and competitor activities to refine sales tactics and marketing plans.
• Plan and execute promotional campaigns, product launches, and participation in educational events/exhibitions.
• Work closely with product development and editorial teams to align market feedback with product improvements.
• Prepare regular sales forecasts, performance reports, and strategic insights for senior management.
• Ensure timely collection of payments and manage credit cycles effectively.
• Lead, mentor, and manage a small sales team to achieve KPIs and targets.

Key Requirements:

• Bachelor's degree (preferably in Business, Marketing, or Education); MBA preferred.
• 8–10 years of proven experience in sales and marketing within the educational publishing industry.
• Strong network of distributors, schools, and institutional buyers.
• Deep understanding of the school curriculum (CBSE, ICSE, and State Boards) and market demand.
• Excellent communication, negotiation, and presentation skills.
• Ability to travel extensively for business development and client meetings.
• Self-motivated, result-oriented, and strategic thinker with a hands-on approach.

What We Offer:

• Competitive salary with performance-based incentives.
• Opportunity to work with a reputed name in the educational publishing sector.
• A dynamic and collaborative work environment.
• Growth opportunities within a fast-paced and expanding organization.

Job Type: Full-time

Pay: ₹800,000.00 - ₹1,000,000.00 per year

Ability to commute/relocate:

• Mogappair, Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Required)

Work Location: In person