Sales Executive

Job Title:

Location:

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Reporting To:

Experience Required:

Position Overview

Half Spoon

Key Responsibilities

1.B2B Business Development

• Identify and onboard distributors, corporate clients, gourmet food stores, and HoReCa partners.
• Pitch Half Spoon saffron as the

  premium, pure, and lab-tested choice

  for clients.
• Develop long-term business relationships with institutional buyers.

2.Corporate & Gifting Sales

• Target corporates for Diwali and festive gifting contracts.
• Work closely with the marketing team to curate

  saffron-based gifting solutions

  .

3.Channel Management & Revenue Growth

• Achieve monthly/quarterly sales targets.
• Ensure repeat orders through strong relationship management.
• Negotiate trade margins, credit terms, and contracts.

4.Market Insights & Competition Benchmarking

• Track competitor pricing, promotions, and distribution.
• Share insights with leadership to refine B2B strategies.

5.Brand Advocacy

• Represent

  Half Spoon

  at trade fairs, food exhibitions, and corporate showcases.
• Ensure saffron’s

  purity, authenticity, and Kashmiri heritage

  are central to all pitches.
  

Qualification Skills

• Education

  : Bachelor’s degree in Business, Marketing, or related field. MBA preferred.

• Experience

  : Minimum 3 years in B2B sales of saffron or other premium D2C food categories.

• Preferred Brands

  : Zafran Premium, Baby Saffron, Keynote Saffron, Lion Saffron, Vedapure, House of Saffron.

• Skills

  : Excellent communication, negotiation, and presentation skills.

• Network

  : Existing connections in

  retail shops, gourmet food chains, gifting houses, and HoReCa sector

  .

• Traits

  : Target-driven, relationship-oriented, and passionate about premium Indian foods.
  

What we offer

• High-Growth Opportunity

  : Be part of a fast-scaling premium saffron brand.

• Ownership

  : Autonomy in driving B2B growth across Delhi NCR.

• Attractive Compensation

  : Fixed salary + sales incentives.

• Dynamic work environment

  : Work with an authentic, quality-first Kashmiri saffron company.
  

Working Dynamics

• Based in Delhi NCR (field-intensive role).
• 6-day work week.
• Fast-paced, entrepreneurial environment.
  

Experience Required:

premium saffron or D2C saffron brands

Preferred Companies (candidates currently or previously working here will be prioritized):

• Zafran Premium
• Baby Saffron
• Keynote Saffron
• Lion Saffron
• Vedapure Saffron
• House of Saffron
• Other premium D2C saffron brands