Sales And Marketing Specialist

Position:

Experience:

60 % Sales and 40 & Marketing

Location: Baner, Pune

Excellent Communication

About the Role:

highly motivated and result-oriented Senior Sales & Marketing Executive

driving lead generation, nurturing relationships, and converting opportunities

Key Responsibilities:

Sales & Business Development:

• Identify, research, and prospect potential clients through cold calls, emails, events, social media, and targeted campaigns.
• Qualify leads based on need, budget, decision-making authority, and alignment with our service offerings.
• Build and maintain a healthy pipeline and consistently meet or exceed monthly/quarterly targets.
• Conduct consultative sales conversations to understand client pain points and position ACL Digital’s solutions effectively.

Marketing & Brand Building:

• Define, shape, and evolve ACL’s brand identity, tone of voice, and messaging across all channels.
• Execute targeted marketing campaigns to support lead generation and brand awareness goals.
• Manage digital campaigns (email marketing, Google Ads, paid search, retargeting, social media, and more), tracking performance and optimizing for ROI.

Required Skills & Qualifications:

• 3–5 years of proven experience in

  sales and marketing for technology services

  (IT, SaaS, or digital transformation preferred).
• Strong understanding of B2B lead generation, consultative selling, and solution-based sales.
• Excellent communication, presentation, and negotiation skills.
• Experience with

  Google Ads

  , SEO/SEM, and digital marketing campaigns.:

  Good to Have

• Strong analytical skills to measure campaign performance and pipeline health.
• Self-starter with a growth mindset and ability to work cross-functionally with global teams.