Posted:5 days ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Title:

SaaS Marketing Lead (Offline / Onsite)


About Plutonapps


global product studio

We build, launch, and grow SaaS products across industries — combining strategy, design, and technology to create world-class digital experiences.


own SaaS products


Role Overview


building awareness, creating buzz, and onboarding the first users

You’ll work closely with the product, design, and leadership teams to shape how our SaaS product is perceived and adopted.


Key Responsibilities


  • Develop and execute a

    go-to-market strategy

    to attract early adopters and generate qualified leads.
  • Conduct

    offline and direct marketing

    initiatives — meet potential clients, attend events, and drive partnerships.
  • Create and manage

    marketing campaigns

    , including local activations, collaborations, and presentations.
  • Build and maintain

    relationships with businesses, founders, and early users

    to drive onboarding and retention.
  • Collaborate with the design and content team to produce compelling marketing materials (presentations, flyers, demos).
  • Identify and explore

    growth opportunities

    — product demos, partnerships, and niche communities.
  • Work with the founder to shape product messaging, pricing, and positioning.
  • Track campaign performance, collect user feedback, and report metrics.

Requirements


  • 2–5 years of marketing, business development, or growth experience — ideally in SaaS, B2B, or startups.
  • Strong understanding of

    startup ecosystems

    , software products, and client acquisition strategies.
  • Excellent communication and presentation skills — both in person and online.
  • Confidence in meeting and converting potential users and clients offline.
  • Creative, resourceful, and able to work independently with minimal supervision.
  • Bonus: Experience in product launches, GTM strategy, or early-stage startup environments.

Who You Are


  • A

    self-starter

    who thrives in fast-paced environments.
  • A

    people person

    who loves connecting with businesses, founders, and potential users.
  • A

    strategic thinker

    who understands both marketing and business.
  • A

    doer

    who can execute ideas fast and iterate based on results.

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