Regional Sales Marketing Manager

Role Overview:

Sales and Marketing Executive

Key Responsibilities:

Sales & Business Development:

• Identify and generate sales opportunities across

  Indian Railways’ divisions, sheds, workshops, and production units

  .
• Build and maintain strong working relationships with key decision-makers in

  Stores, Mechanical, Electrical, and Procurement departments

  .
• Follow up on leads and convert them into successful orders through regular visits, product pitches, and presentations.

On-Ground Marketing & Product Promotion:

• Conduct product demos and technical discussions to explain product features, benefits, and compliance with railway specifications.
• Distribute marketing materials, catalogues, and case studies to relevant officials.

Order & Lead Management:

• Track inquiries, quotations, and orders in coordination with the back-end team.
• Ensure timely documentation and compliance with railway procurement procedures (GeM, IREPS, manual).

Reporting & Coordination:

• Maintain regular reports on visit schedules, lead status, order pipeline, and competitor activities.
• Coordinate with internal departments for sample dispatch, product documentation, certifications, and delivery status.

Requirements:

• Graduate in Engineering, Science, or Commerce; MBA preferred

• 2–5 years of proven sales experience with Indian Railways (mandatory)

• Strong network across zonal railways, workshops, or production units is a

  must

• Familiarity with Indian Railway procurement processes, tendering, and vendor development
• Excellent communication and interpersonal skills
• Willingness to travel extensively and work on-ground across regions

Preferred Attributes:

• Exposure to product categories like lubricants, consumables, mechanical components, or electrical parts used by Railways
• Knowledge of GeM/IREPS platforms and railway vendor registration norms
• Self-driven, target-oriented, and good at relationship building
• Basic MS Excel, Word, and reporting skills

Employment Type:

Compensation:

Location:

Travel: