Regional Sales Associate

As a Sales Associate at Broons Tea, your role will be to drive growth, expand market presence, and lead the sales operation in the regions of Kozhikode, Wayanad, and Malappuram. You will play a crucial part in establishing market presence, developing sales strategies, and driving growth from inception. **Key Responsibilities:** - Develop and implement sales strategies to achieve or exceed targets - Establish strong business relationships with distributors - Align sales fundamentals (Distribution, Pricing, Placement, Point of Sale Materials, Promotions) with distributors and customers - Measure and adapt strategies to maximize growth potential - Ensure all relevant outlets are serviced and merchandised monthly - Develop coverage optimization plans as per company guidelines - Drive alternate channel objectives by aligning distributor and frontline teams - Maintain relationships with key accounts across channels - Plan and execute key marketing-aligned activations in the specified geography - Collaborate with the marketing team on sales drives, event sales, and activations - Manage distributor inventory to prevent stock-outs - Maintain hygiene at distributor warehouses - Process distributor claims in a timely manner - Analyze market trends and competitor activities - Create and submit regular sales reports to business stakeholders - Develop and review guidelines to track and measure objectives on distribution, shelving, merchandising, and pricing **Requirements:** - Deep content expertise in sales - Bachelor's degree in Business, Marketing, or related field - 5-10 years of FMCG sales experience, with at least 2 years in a management role - Proven track record of meeting or exceeding sales targets - Experience in handling distributors and frontline field force - Strong knowledge of general trade sales; experience in other channels is a plus - Excellent leadership, communication, and presentation skills - Analytical ability and logical thinking - Passion for tea and the Broons Tea brand Broons Tea offers competitive compensation, benefits, and growth opportunities within a passionate tea company. This job description provides an overview of the position's responsibilities and requirements, emphasizing equal opportunity and non-discrimination in the hiring process. *Note: Additional details about the company were not present in the provided job description.*,