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Regional Manager - Integrated English (East India)

Regional Manager - Integrated English (East India)

Cambridge

7 - 12 years

10 - 14 Lacs

Kolkata

Posted:2 weeks ago| Platform:

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Skills Required

Penetration Share market Strategic partnerships Relationship building Market intelligence Account management Customer engagement Key account management CRM Salesforce

Work Mode

Work from Office

Job Type

Full Time

Job Description

To drive growth and engagement across the Higher Education segments as well as limited Schools segment by managing key accounts and acquiring new institutional partners. This role will ensure seamless integration of English learning, teaching, and assessment solutions, while fostering long-term strategic partnerships across the education continuum.

Key Responsibilities:

New Acquisition (Hunting) 70%

Identify and acquire new private schools, international schools, and higher education institutions.
Develop tailored proposals and value-based pitches aligned to curriculum needs, graduate outcomes, and English learning goals.
Lead pilot programs, demos, and stakeholder workshops.
Map institutional networks and clusters to drive strategic outreach and regional penetration.

Key Account Management (Farming) 30%

Manage and grow a portfolio of HE Institutions and high-impact schools using Cambridge English qualifications and learning solutions.
Build strong relationships with school leaders, university administrators, academic coordinators, and faculty.
Conduct academic reviews, performance analyses, and renewal negotiations.
Identify cross-sell and upsell opportunities (e.g., progression from Schools to HE, digital learning + exams).
Coordinate academic and operational support (e.g., teacher training, student engagement programs).

Pipeline Generation & Conversion

Build and maintain a strong and well-qualified sales pipeline through direct outreach, referrals, events, and marketing campaigns.
Lead the end-to-end conversion process from lead qualification to agreement finalisation ensuring a smooth handover to account management teams post-completion of the first cycle.
Collaborate with internal teams to ensure timely and high-quality responses to queries, and Higher Education and Skills (HE) requirements.

Stakeholder Collaboration

Work closely with Marketing to co-develop lead generation campaigns and targeted promotional material.
Liaise with Exams, Academic, and Operations teams to align on product delivery, timelines, and support structures for new Higher Education and Skills (HE).
Partner with other regional teams to coordinate outreach and share market intelligence.
Collaborate with the Academic team of CUP to jointly pitch solutions.

Data, Reporting & Insights

Maintain accurate and up-to-date records of outreach, pipeline, and conversion data in the CRM system.
Provide regular updates and performance reports to the Head of Higher Education and Skills (HE) English, including market insights and recommendations.
Use data analytics to evaluate the effectiveness of outreach efforts and inform future strategy.

Qualifications & Experience

Essential:

Bachelors degree in Business, Education, Marketing, or a related field.
Minimum 7 years of experience in business development or sales, preferably in the education or B2B services sector.
Demonstrated success in acquiring new clients or partners, especially in complex or high-value contexts.
Strong understanding of the Higher Education and Skills (HE) education ecosystem in India, and ideally across South Asia.
Excellent communication, presentation, and negotiation skills.

Desirable:

Experience working with Higher Education and Skills (HE) offering international curricula (e.g., Cambridge, IB).
Knowledge of the English language learning and exams landscape.
Familiarity with the Maldives, Nepal, Sri Lanka, and Bangladesh education markets.
Proficiency in CRM tools like Salesforce or Dynamics.
MBA or advanced degree is a plus.

Skills & Competencies

Strategic Sales & Prospecting
Relationship Building & Influence
Customer Engagement & Insight
Proposal Development & Pitching
Self-Management & Initiative
Strong Presentation & Communication
Collaboration & Cross-functional Alignment
Commercial & Market Awareness

Travel Requirements

Regular travel across India and priority markets

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Regional Manager - Integrated English (East India)

Experience & Salary

Skills Required

Work Mode

Job Type

Job Description

Key Responsibilities:

New Acquisition (Hunting) 70%

Key Account Management (Farming) 30%

Pipeline Generation & Conversion

Stakeholder Collaboration

Data, Reporting & Insights

Qualifications & Experience

Essential:

Desirable:

Skills & Competencies

Travel Requirements

More Jobs at Cambridge