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Programmatic Campaign Manager (DV360)

2 - 3 years

0 Lacs

mysore karnataka india

Posted:1 week ago| Platform: Linkedin logo

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Skills Required

planning management content marketing data analytics strategies seo targeting analysis combination optimization tracking ads capture inventory frequency doubleverify reporting testing communication video verification

Work Mode

On-site

Job Type

Full Time

Job Description

Company Description

Dollarbird is an emerging leader in online media operations, specializing in ad serving, media planning, search management, content management, email management, social media marketing, and data analytics. We assist customers in executing their digital media strategies effectively. Dollarbird provides services such as Campaign Execution and Management, SEO, Social Media Marketing, Re-Targeting, and Data Analysis. Utilizing a combination of proprietary and popular ad technology.


Key Responsibilities


  • Manage the full lifecycle of campaigns in DV360: setup, trafficking, optimization, pacing, and reporting.
  • Implement and configure tracking within DV360 ads to capture 3D user interactions (rotations, zooms, clicks, hotspots).
  • Oversee audience targeting, inventory selection, bidding strategies, frequency capping, PMPs, and Programmatic Guaranteed deals.
  • Ensure correct tracking setup via Campaign Manager 360 (floodlights, tagging, linking, QA).
  • Monitor campaign quality: brand safety, viewability, and fraud prevention using IAS, DoubleVerify, and MOAT.
  • Build and maintain reporting dashboards; deliver clear insights and actionable recommendations.
  • Collaborate with the creative team on A/B testing and performance optimization of interactive formats.
  • Maintain daily communication with the Amsterdam HQ team during CET working hours.



Requirements


  • 2 to 3 years of proven hands-on experience with DV360 (Display, Video, ideally also CTV/Audio/DOOH).
  • Strong expertise in Campaign Manager 360 (floodlights, tagging, tracking).
  • Experience with PMP/PG deals and understanding of supply quality.
  • Familiarity with verification tools (IAS, DoubleVerify, MOAT).
  • Strong analytical skills with the ability to troubleshoot campaign issues quickly.
  • Fluent English at native level (spoken and written).



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