Product Marketing Manager

As a Marketing Manager, you will be responsible for understanding the ins and outs of each product/solution, market & client segmentation & needs/pain points. Your key responsibilities will include: - Designing and implementing the product marketing plan to address opportunities in target markets across all channels. - Extracting the selling point of the product, translating product function into user value, and building persuasive narratives. - Coordinating the production of product-related materials such as PPT, video, and posters for customer-oriented teams. - Planning and spearheading go-to-market strategies for product/feature launches through various marketing actions. - Driving sales enablement through marketing content creation for respective products. - Managing digital assets including websites, blogs, and social media accounts for the product segment. - Partnering with cross-functional teams like Sales, content, and product management to execute the product journey effectively. - Developing product positioning and messaging, collaborating with demand generation teams for marketing support. - Acting as a bridge between marketing and product teams to ensure coherent product roadmaps and successful product launches. - Collaborating with product management, sales, marketing, design, and engineering to identify and execute high-impact revenue initiatives. Qualification Required: - 8 to 10 years of experience in marketing roles. (Note: No additional details about the company were mentioned in the job description.),