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Job Type

Full Time

Job Description

About the job

Product Marketing Associate

Product Marketing Associate- at Media.net *We are looking for graduates only- 2024- 2025

Develop a deep understanding of the consumer and get hands-on experience in all aspects of Product Marketing.

What you will do

Go-to-market Strategy

Target Market and Competitive Research
Product Positioning & Feature Conceptualization
Product Marketing Roadmap
Content & Messaging Strategy

Product Adoption & Growth

User Engagement Strategy & Execution
Creative Strategy
App/Web Store Optimization
LeadGen Path Optimization
Reengagement strategies

Experimentation

AB Testing Elements, Features, User Journeys
User Journey Optimization across performance & software environments

User Segmentation

User profiling based on shared characteristics
Cohort sets of users to identify super performers
Customize targeting and engagement based on types of users

Monetisation

Research & drive monetisation strategy balanced by a customer centric approach
Optimisation yield across Free, Freemium and Paid Subscribers across various segments of users
Lifetime value optimisation Associate Product Marketing Manager
Monetisation of repeat users

What we look for in a candidate

Passion for Technology and Marketing

You are excited by new technology and its use cases
You are curious about digital marketing and its rapidly evolving business applications Leadership

Qualities

You are a self-starter and a naturally motivated individual
You work well in a team and take end to end ownership Creative Mindset
You have a creative outlook and can solve complex problems with out of the box thinking

Problem Solver

You are proactive in your approach to problem solving and navigating ambiguity and complexity

Logical Approach

You think quick on your feet and can derive actionable insights based on information available

Location: Andheri East, Mumbai

Work Timings: 2 PM to 11 PM (We offer free drop service after 9:30 PM)

Work Arrangement: All five days, Work from Office

*Incase if you are aligned on the above role please fill the below google form:

https: / / forms.gle / NB7gExEyTJoPj1YC7

Product Marketing Associate

About the job

Product Marketing Associate- at Media.net *We are looking for graduates only- 2024- 2025

Develop a deep understanding of the consumer and get hands-on experience in all aspects of Product Marketing.

What you will do

Go-to-market Strategy

Target Market and Competitive Research
Product Positioning & Feature Conceptualization
Product Marketing Roadmap
Content & Messaging Strategy

Product Adoption & Growth

User Engagement Strategy & Execution
Creative Strategy
App/Web Store Optimization
LeadGen Path Optimization
Reengagement strategies

Experimentation

AB Testing Elements, Features, User Journeys
User Journey Optimization across performance & software environments

User Segmentation

User profiling based on shared characteristics
Cohort sets of users to identify super performers
Customize targeting and engagement based on types of users

Monetisation

Research & drive monetisation strategy balanced by a customer centric approach
Optimisation yield across Free, Freemium and Paid Subscribers across various segments of users
Lifetime value optimisation Associate Product Marketing Manager
Monetisation of repeat users

What we look for in a candidate

Passion for Technology and Marketing

You are excited by new technology and its use cases
You are curious about digital marketing and its rapidly evolving business applications Leadership

Qualities

You are a self-starter and a naturally motivated individual
You work well in a team and take end to end ownership Creative Mindset
You have a creative outlook and can solve complex problems with out of the box thinking

Problem Solver

You are proactive in your approach to problem solving and navigating ambiguity and complexity

Logical Approach

You think quick on your feet and can derive actionable insights based on information available

Location: Andheri East, Mumbai

Work Timings: 2 PM to 11 PM (We offer free drop service after 9:30 PM)

Work Arrangement: All five days, Work from Office

*Incase if you are aligned on the above role please fill the below google form:

https: / / forms.gle / NB7gExEyTJoPj1YC7

Product Marketing Associate

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