Product Marketing Associate

UtopiaTech is a fast-growing startup in the Internet of Things (IoT) space. We have indigenously developed patented technology for controlling and monitoring remote electrical assets. Over the past 8 years, we’ve deployed thousands of IoT devices across India.

We’re now entering an exciting growth phase and looking for passionate, driven professionals to join us on this journey. At UtopiaTech, we value free thinking, innovation, and ownership.

Role and Responsibility:

Design and execute brand promotion strategies for our product portfolio in line with company objectives.

Develop, edit, and finalize technical write-ups, presentations, and marketing collateral for digital and offline use.

Manage end-to-end digital marketing including website management, SEO, LinkedIn, and other online campaigns.

Collaborate with designers to create innovative and immersive marketing campaigns using modern visual and audio-visual tools.

Identify and participate in relevant exhibitions, conferences, and roadshows to boost brand presence.

Monitor and analyze market trends, competitor activities, and customer insights to provide actionable feedback to management.

Train and support the Sales Team with brand promotion materials and campaign updates.

Candidate Skill Set:

Deep interest in technical product marketing and brand positioning.

Strong communication skills – both written and spoken English.

Proven ability to create marketing strategies, budgets, and ROI measurement frameworks.

Experience collaborating with creative and digital agencies.

Familiarity with IoT solutions and SaaS business models is a strong plus.

Qualification:

MBA, Bachelor degree related discipline or equivalent experience.

Experience of 2-4 years in sales and marketing activity in technical domain

Job Types: Full-time, Permanent

Pay: ₹25,000.00 - ₹30,000.00 per month

Benefits:

• Provident Fund

Work Location: In person