Product Manager

Job Overview

We're looking for a dynamic Product Manager with 1-3 years of experience to lead the development, launch, and lifecycle of our personal care product lines. In this role, you’ll play a key part in identifying market trends, consumer needs, and product opportunities, then turning those insights into successful products. Working closely with R&D, marketing, regulatory, and manufacturing teams, you’ll drive innovation while ensuring every product aligns with our brand values, quality standards, and business goals.

Roles

• Develop and manage product lines.
• Analyse trends, competitor products, and consumer behaviour in the beauty and personal care space.
• Drive new product development (NPD) in coordination with R&D and marketing.
• Ensure product claims, ingredients, and labelling complies with industry regulations.
• Oversee product performance and guide updates or discontinuations as needed.

Responsibilities

1. Product Strategy & Planning

• Develop and maintain product roadmaps aligned with brand and business strategies.
• Identify white space opportunities and create concepts for new formulations or packaging.
• Monitor global and local market trends, including ingredients, sustainability, and consumer preferences.

2. New Product Development (NPD)

• Collaborate with R&D to develop safe, effective, and innovative formulations.
• Collaborate with packaging teams on product design, materials, and sustainability.

3. Marketing & Go-to-Market Execution

• Partner with marketing to define product positioning, pricing strategy, and launch plans.
• Provide product training and knowledge to sales and marketing teams.
• Analyse product performance post-launch and adjust strategy accordingly.

Requirements

• Bachelor’s or Master’s degree in Business, Marketing or Related field.
• 1-3 years of product management experience in Marketing Agency or New Age Company or Start up.
• Candidates with a professional background in the beauty and skincare industry only

Skills

• Strong understanding of market trends and effective Communication.
• Team player and quick decision making.
• Excellent project management and cross-functional collaboration skills.
• Analytical and data-driven decision-making abilities.
• Proficient in tools like Excel, PowerPoint.

Why Join Us?

At Vilvah, you’re not just an employee you’re a valued part of a dynamic, inclusive, and forward-thinking community. Whether you're looking for professional growth, work-life integration, or meaningful relationships at work, we provide an environment where you can thrive, innovate, and make an impact.

Let’s build the future together.

Job Type: Full-time

Benefits:

• Food provided
• Provident Fund

Application Question(s):

• If you are not from Coimbatore,Are you willing to relocate?

Location:

• Coimbatore, Tamil Nadu (Preferred)

Work Location: In person

Speak with the employer
+91 9280098411