Product Manager

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Location:

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At Foxtale, we're building an ecosystem where skincare meets smart technology. As a Product Manager, you will be at the helm of shaping digital experiences that drive real user impact. You'll play a pivotal role in leading strategy, building user-centric features, and optimizing performance to make the Foxtale app a daily companion for beauty, skin wellness, and lifestyle.

Key Responsibilities:

1. Product Strategy & Innovation

• Define and execute a structured product roadmap to boost app engagement
• Leverage AI, gamification, and personalization to increase user stickiness
• Conduct A/B tests and behavioral analysis to validate feature efficacy pre-launch

2. User Experience & Design Excellence

• Ensure a seamless and intuitive experience across web and mobile
• Maintain scalable design systems for visual and functional consistency
• Use insights and analytics to optimize onboarding and interaction flows

3. Feature Development & Execution

• Own end-to-end execution of key product features
• Collaborate with design, engineering, and analytics teams for agile releases
• Define success metrics for each release and monitor post-launch impact

4. Technology & Platform Optimization

• Ensure app stability, fast load times, and smooth cross-platform performance
• Optimize APIs and backend architecture for scalability and speed
• Proactively identify and resolve issues for seamless user experience

5. Data-Driven Decision Making

• Use behavioural data to inform product direction and iteration
• Identify friction points and improve them with continuous testing
• Integrate AI-led personalization for tailored user journeys

Qualifications:

• 2+ years of experience in product management, preferably in

  e-commerce or D2C

• Hands-on experience with consumer-facing apps
• Exposure to app personalization and recommendation systems
• Proficient in using product analytics tools and running A/B tests
• Strong problem-solving, collaboration, and communication skills
• Data-driven mindset with a focus on optimizing user experience