PPC Executive

Job Description – PPC Executive Location: Mohali Experience: 1-4Years Job Type: Full-time About the Role Softtrix is looking for a skilled PPC Executive to manage and optimize paid advertising campaigns across Google Ads, Facebook Ads, Bing Ads, and other platforms . The ideal candidate should have experience in campaign creation, keyword research, bid management, and conversion tracking to drive maximum ROI for international clients. Key Responsibilities Plan, create, and manage PPC campaigns across multiple platforms Perform keyword research, ad copywriting, and A/B testing to improve campaign performance Monitor and analyze campaign data to optimize ad spend and maximize conversions Manage budgets effectively and ensure cost efficiency in all campaigns Implement Google Analytics, Tag Manager, and conversion tracking Generate performance reports and provide insights for continuous improvement Stay updated with industry trends and best practices in paid advertising Requirements 1-4 years of experience in PPC campaign management Strong expertise in Google Ads, Facebook Ads, and Bing Ads Hands-on experience with Google Analytics, Google Tag Manager, and conversion tracking Ability to analyze campaign performance and implement data-driven strategies Strong understanding of bid management, quality score optimization, and audience targeting Excellent analytical and problem-solving skills Ability to handle multiple campaigns and meet deadlines Why Join Softtrix? Competitive salary and performance-based incentives Work on international projects with high-budget campaigns Opportunity for career growth and skill development 5 days working Job Types: Full-time, Permanent Pay: ₹15,053.99 - ₹47,669.77 per month Schedule: Day shift Monday to Friday Morning shift Application Question(s): What was your last/current salary? Are you an immediate joiner? Experience: Google Ads: 1 year (Required) Team management: 1 year (Required) Work Location: In person