PPC Executive

Job Title:

Company:

Location:

Experience:

Industry Expertise:

About Kyrios Digital Group:

end-to-end digital marketing solutions

data-driven marketing, lead generation, and ROI optimization

Role Overview:

PPC Executive

strategy, design, and content teams

Key Responsibilities:

1. Campaign Planning & Execution:

• Develop and execute

  PPC strategies

  across Google Ads, Meta Ads, LinkedIn, and other platforms.
• Set up campaigns for

  Search, Display, Video, and Remarketing ads

  tailored to specific client goals.
• Ensure

  proper ad account structure

  , budget allocation, and audience segmentation.

Industry-Specific Focus:

• Plan and execute campaigns for

  Indian and International Real Estate Projects

  , targeting high-net-worth individuals and investors.
• Understand client requirements for

  lead generation, brand awareness, and conversions

  across different sectors.

Optimization & Performance Tracking:

• Monitor

  daily campaign performance

  and adjust bids, keywords, and targeting to ensure optimal results.
• Improve

  Click-Through Rate (CTR), Cost Per Lead (CPL), and Conversion Rate (CVR)

  .
• Conduct

  A/B testing

  for ad copies, creatives, and landing pages to improve performance.

Analysis & Reporting:

• Prepare

  weekly and monthly performance reports

  with detailed insights.
• Analyze competitor strategies and market trends to stay ahead.
• Use

  Google Analytics, Tag Manager, and other tools

  for conversion tracking and attribution analysis.

Budget Management:

• Manage client budgets efficiently to

  maximize ROI

  without overspending.
• Suggest scaling strategies based on performance metrics.

Innovation & Learning:

• Stay updated with

  latest PPC trends, Google updates, bidding strategies

  , and new ad features.
• Explore

  new ad platforms and technologies

  to enhance results.

Required Skills & Qualifications:

• Minimum 2 years of hands-on experience

  managing PPC campaigns for multiple industries, especially real estate.
• In-depth knowledge of

  Google Ads, Meta Ads

  , and other advertising platforms.
• Strong understanding of

  Keyword Research, Bidding Strategies, and Audience Targeting

  .
• Proficiency in tools like

  Google Analytics, Google Tag Manager, Google Data Studio

  .
• Ability to

  optimize CPL and generate quality leads

  for high-ticket industries like real estate.
• Excellent analytical and problem-solving skills with a

  data-driven mindset

  .
• Strong communication skills and ability to present reports to clients.
• Knowledge of

  international ad campaigns and geo-targeting

  is a plus.

What We Offer:

• Competitive salary based on experience.
• Opportunity to work on

  Indian and international projects

  .
• Exposure to multiple industries beyond real estate.
• Growth-oriented environment with continuous learning opportunities.
• Work with a

  dynamic team of digital marketing professionals

  .

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