Performance Marketing Manager

Company Description

GaneshaSpeaks.com focuses on wellness and astrology to help the world live better. Launched in 2003 by Shree Bejan Daruwalla and Mr. Hemang Arunbhai Pandit, it is one of the most preferred brands online. GaneshaSpeaks.com offers a wide range of astrology services and wellness products aimed at enhancing the quality of life for its users.

Role Description

This is a full-time on-site role for a Performance Marketing Manager located in Ahmedabad. The Performance Marketing Manager will be responsible for planning, executing, and optimizing online marketing campaigns across various digital channels. Daily tasks include managing pay-per-click (PPC) campaigns, analyzing campaign performance, developing strategies to improve conversion rates, and collaborating with other departments to align marketing efforts. The role also involves budget management, A/B testing, and staying updated with the latest trends and best practices in digital marketing.

Qualifications

• Experience with PPC, SEO/SEM, and performance marketing
• Proficiency in using tools such as Google Analytics, AdWords, and other digital marketing platforms
• Strong analytical skills with the ability to interpret data and make data-driven decisions
• Excellent project management skills and attention to detail
• Ability to work independently and as part of a team
• Bachelor's degree in Marketing, Business, or a related field