Performance Marketing Manager

Job Title:

Location:

About Us:

We are hiring for a leading co-living and hostel company dedicated to providing modern, affordable, and community-focused living spaces tailored for students, young professionals, and digital nomads. Our mission is to redefine urban living by creating safe, well-designed, and vibrant spaces where residents can connect, thrive, and enjoy a sense of belonging. We combine hospitality-inspired amenities with flexible rental options to make city living accessible and enjoyable.

Role Overview:

We are seeking a skilled Performance Marketing Manager to develop, execute, and optimize online marketing campaigns across various digital channels. The ideal candidate will have a strong analytical mindset, expertise in paid media, and a proven track record of driving conversions and ROI.

Key Responsibilities:

• Plan, launch, and manage performance marketing campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn, and affiliate networks.
• Track and analyze key performance metrics like CPC, CPA, CPL, and ROI to optimize campaign performance.
• Develop strategies to increase lead generation, customer acquisition, and sales.
• Manage budgets to ensure efficient spend and maximize outcomes.
• Collaborate with creative, content, and analytics teams to produce high-impact campaigns.
• Stay updated on industry trends and emerging performance marketing tools and channels.
• Provide regular campaign performance reports and actionable insights to stakeholders.

Qualifications:

• Bachelor’s degree in Marketing, Business, or related field.
• Experience of 3+ years in digital marketing with a focus on performance marketing.
• Proficiency in digital advertising platforms (Google Ads, Facebook Business Manager, etc.).
• Strong analytical skills with experience using analytics tools like Google Analytics, Tableau, or similar.
• Ability to manage multiple campaigns and budgets simultaneously.
• Excellent communication and teamwork skills.
• Data-driven decision-making and problem-solving mindset.

Preferred:

• Experience with affiliate marketing, programmatic advertising, and marketing automation tools.
• Certification in Google Ads or similar digital marketing courses.

Why Join Us:

• Work in a dynamic and innovative environment.
• Opportunity to lead impactful campaigns that directly affect business growth.
• Competitive salary and benefits.
• Supportive team culture with ample learning and growth opportunities.