Performance Marketing

Honasa Consumer Ltd.

5 years

0 Lacs

gurugram haryana india

Posted:14 hours ago| Platform:

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Skills Required

marketing ads drive strategies segmentation testing analyze shopify data forecast report leadership collaboration

Work Mode

On-site

Job Type

Full Time

Job Description

Responsibilities:

1. Google (Search, Display, YouTube):

Own and optimize Google Ads across Search, Shopping, Display, and YouTube.
Build full-funnel campaigns for awareness, acquisition, and remarketing.
Improve Quality Scores, CTR, and conversion rates; drive bottom-funnel performance.
Regularly run A/B tests on ad creatives, bidding strategies, and landing pages.

2. Meta (Facebook, Instagram):

Scale paid campaigns across Meta platforms with precise audience segmentation, creative testing and Landing page testing
Coordinate with creative teams for thumb-stopping assets and dynamic product ads.
Analyze ROAS, iROI, CAC, AOV, and drive continuous optimization.

What You Bring:

3–5 years of experience
in D2C growth, performance marketing, or channel ownership roles.
Proven ability to
scale digital channels
, with a deep understanding of ROI-focused marketing.
Hands-on execution across Google Ads, Meta Ads and Shopify (optional).
Ability to read data, build dashboards, forecast spends, and report performance independently.
Strong leadership and collaboration skills with high ownership and entrepreneurial mindset.

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